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  1. Research Article Research Article Research & Resources

    Comprehensive review provides further proof that FDA should ban menthol cigarettes

    A review of more than 80 studies on menthol tobacco products provides additional proof that the FDA should ban the products.

  2. News Article News Article Research & Resources

    Most JUUL-related Instagram posts appeal to youth culture and lifestyles, study finds

    A study published in the journal Tobacco Control found that more than half of Instagram posts about JUUL are youth- and lifestyle-focused.

  3. Research Article Research Article Research & Resources

    Which social media sites do young adults use?

    The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia

  4. Research Article Research Article Research & Resources

    Vaping content on Instagram violates federal regulations and social media platform policies

    Influencer content that promotes vaping on Instagram frequently violates both federal advertising regulations and the social media platform’s policies.

  5. New report from Truth Initiative® illustrates alarming rise of tobacco use in streaming content

    The majority of programs popular with young audiences prominently depict smoking, with “Stranger Things” emerging as the worst offender.

  6. News Article News Article Research & Resources

    Played: Tobacco use widespread in video games played by youth

    Smoking is prevalent and often glamorized in video games popular among youth, according to Played: Smoking and Video Games, a review of research from Truth I

  7. Research Article Research Article Research & Resources

    New study: Quit-vaping program This is Quitting also helps prevent young e-cigarette users from smoking

    Use of a text message quit vaping program is linked with preventing the use of combustible tobacco products in addition to quitting e-cigarettes.

  8. Truth Campaign snags 2 Ogilvy Awards

    truth® won two Advertising Research Foundation David Ogilvy Awards for its truth campaign inspiring youth to end tobacco use, including a Gold in the New Aud

  9. News Article News Article Research & Resources

    Next chapter begins as tobacco control leader becomes Truth Initiative

    The American Legacy Foundation has delivered creative and effective public education messages to youth and young adults through its truth® campaign for 15 ye

  10. Research Article Research Article Research & Resources

    New study: Only 3% of adult smokers used JUUL to quit in past year

    A new Truth Initiative study published in Tobacco Control found that only 3% of adult smokers who attempted to quit in the past year used JUUL as a quit meth

  11. News Article News Article Research & Resources

    Going back to school may lead to more vaping – here’s what educators and communities can do about it

    As students return to campuses nationwide, schools and communities can help prevent vaping from making a big return alongside them.

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