Skip to main content
Pack of menthol cigarettes

Biden Administration’s Historic Action on Menthol Cigarettes and Flavored Cigars Marks Tremendous Win for Public Health

We applaud the FDA for choosing to be on the right side of science by announcing it will begin the process within the year for rulemaking to prohibit the sale of menthol cigarettes and all flavored cigars.

Read more
Young Adult girl on road

Why we need more research on how to help young people quit vaping

Despite a strong demand for quitting vaping programs among young people, there is limited research on how to help young adults 18-24 quit vaping, according to a recent review published in Addictive Behaviors.

Read more
Zyn 6mg Nicotine Pouches

Oral nicotine products entice customers with “tobacco free” claims, falsely implying lower risk

A recent study shows increasingly popular oral nicotine products are frequently marketed as tobacco-free alternatives to smoking, claims that could imply lower-risk.

Read more
menthol background

Majority of U.S. adults support banning menthol cigarettes, including many menthol smokers

A new Truth Initiative study comes as pressure mounts to ban menthol cigarettes, especially as COVID-19 highlights the severe health inequities facing communities of color. 

Read more
Nicotine

What you need to know about new synthetic nicotine products

A new wave of synthetic nicotine products are emerging on the market, raising regulatory questions and health concerns as youth vaping continues at epidemic levels. 

Read more
Opioid Pill Bottle

The truth about opioids

The Truth About Opioids is helping young people understand the facts about opioids, the risk of addiction and the crucial role they can play in solving the crisis within their communities.

Read more
Explore
what we do

We seek, speak and spread the truth about smoking, vaping, and nicotine

See what we do

Our latest research and resources