our mission

we're creating the first tobacco-free generation

The tobacco industry is finally being forced to tell the truth about the deadly and...
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“Organic,” “natural” or “additive-free” product labels may imply a healthier or safer...
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Support for smoke- and tobacco-free policies on school campuses has skyrocketed in recent...
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Experts offer many tips for quitting smoking that you may have heard before, like how to...
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Business or Exploitation?

Exposing the tobacco industry’s exploitation of members of the military and those with mental health conditions.