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Trump Administration Must Put Kids Before Juul and Take Mint/Menthol E-Cigarettes Off the Market
A failure to remove mint and menthol e-cigarettes from the market would be a capitulation to Juul and other companies that created the worsening youth e-ciga
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New report finds parents unaware that video games contain smoking images with many targeting teens
Smoking is prevalent and often glamorized in video games played by youth, but a new report, released today by Truth Initiative®, finds that most parents are
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56 Health and Other Organizations Back Trump Administration Plan to Remove Flavored E-Cigarettes from the Market
56 public health, medical, parent, educational and other organizations expressed strong support for the Administration’s plan to remove flavored e-cigarettes
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FDA Puts Kids, Public Health at Risk by Allowing Philip Morris to Market IQOS Heated Cigarette as Modified Risk Tobacco Product
Setting a dangerous precedent that puts public health at risk the FDA authorized the marketing of Philip Morris’ IQOS heated cigarette as a “modified risk to
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How mobile marketing for e-cigarettes may be aimed at youth
E-cigarette marketing on mobile channels shows that companies are emphasizing flavors and high-tech features, strategies that may attract youth.
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FDA Should Require Research on Impact of E-Cigarettes and Other Tobacco Products on Youth Before Authorizing Marketing of Tobacco Products and Claims of Modified Risk
A group of leading tobacco control experts called on the FDA to require tobacco companies to submit research showing the impact on youth in the US before aut
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How big is Big Tobacco’s marketing budget?
The FTC just released its cigarette and smokeless tobacco report showing exactly how much money tobacco companies spend on marketing and advertising.
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Behind the marketing strategy that costs the tobacco industry $900k an hour
The tobacco industry spent over $8.6 billion on marketing in retail establishments, also called point-of-sale marketing, in 2014.
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Trump Administration Should Not Exempt Vape Shops or Any Flavors from Its Plan to Clear the Market of All Flavored E-Cigarettes
The Trump Administration may be backing away from its plan to clear the market of all flavored e-cigarettes as well as allowing the continued sale of flavore
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On the deceptive marketing of Natural American Spirit cigarettes
We commend Breathe DC for filing a lawsuit in the DC Superior Court to hold Santa Fe Natural Tobacco Company accountable for their deceptive marketing of Nat
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Where we stand: Retail tobacco marketing, price discounting and promotion
Consistent with Truth Initiative’s vision of a future where tobacco is a thing of the past, we support the following policies with regard to tobacco retail m
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Bold and bright: How tobacco companies market flavored products to appeal to youth
A gap in product regulation allows the tobacco industry to market flavored products in several ways.
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