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  1. News Article News Article Research & Resources
  2. News Article News Article Research & Resources

    Senators urge MPAA to assign R rating to movies with smoking

    The Motion Picture Association of America should act to reduce youth exposure to smoking in movies, including by issuing an R rating to movies that feature t

  3. News Article News Article Research & Resources

    JUUL e-cigarette craze highlights why flavored tobacco products are so dangerous

    Cigarettes came in flavors like berry, vanilla, margarita and many others until 2009, when federal lawmakers banned them — with the exception of menthol — du

  4. News Article News Article Research & Resources

    The one thing pharmacies could do to save thousands of lives

    At least 53,566 pharmacies in 2016 stocked tobacco products despite repeated calls for companies to remove tobacco from their shelves.

  5. News Article News Article Research & Resources

    Capitalizing on a “captive audience”: How tobacco companies targeted troops on military bases

    Tobacco companies took advantage military service members—a “captive audience”—with special events and activities on and near military bases.

  6. 2022 Monitoring the Future Survey shows youth e-cigarette use up among 10th and 12th graders and daily use doubles for 8th graders as industry continues to thwart regulation

    The 2022 MTF Survey released today confirms that youth vaping remains a serious public health threat with noteworthy upticks among 10th and 12th graders

  7. News Article News Article Research & Resources

    Children’s book encourages Native American youth to reject tobacco

    Denali Dreams is a children’s book that serves as an age-appropriate resource on the dangers of tobacco use for the entire American Indian community.

  8. News Article News Article Research & Resources

    What do tobacco advertising restrictions look like today?

    While tobacco TV ads and physician-recommended cigarettes are a thing of the past, marketing restrictions may not be as far-reaching as you think.

  9. New Report Details Alarming Surge in Tobacco Imagery in On-Screen Entertainment Most Popular Among Youth and Young Adults

    Tobacco imagery is surging in shows, social media, music videos and movies — including nearly every Best Picture nominee at the 2024 Academy Awards

  10. Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015

    Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.

  11. Ending youth e-cigarette epidemic at risk if FDA doesn’t act fast to remove flavors and fully regulate products as industry quickly innovates

    The latest NYTS data are consistent with other research which showed that youth e-cigarette use was significantly impacted during the height of the pandemic.

  12. News Article News Article Research & Resources

    10 historically and predominantly black institutions pledge to go tobacco/vape-free with Truth Initiative program

    Eight historically Black colleges and universities and two predominantly Black institutions were awarded grants from Truth Initiative® to adopt a 100% tobacc