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  1. EX Program from Truth Initiative announces new AI-driven recommender engine for tobacco cessation

    For the first time, an artificial intelligence (AI)-driven program is being deployed to help adults nationwide quit smoking, vaping, and using nicotine.

  2. Truth Initiative and EVERFI Collaborate to Launch Updated Prescription Drug Safety Curriculum for Middle and High School Students Amid Growing Youth Overdose Crisis

    This expanded, free digital course aims to equip students with essential knowledge to protect themselves and others from the risks associated with both presc

  3. News Article News Article Research & Resources

    Young leaders engage in tobacco prevention as truth Ambassadors

    Thirteen young leaders from across the country are committed to inspiring tobacco/vape-free lives with truth as the new class of truth Ambassadors.

  4. Research Article Research Article Research & Resources

    Vaping curriculum by truth increases student knowledge about e-cigarettes

    An online course about the dangers of using e-cigarettes significantly increased e-cigarette knowledge among middle and high school participants, according t

  5. Research Article Research Article Research & Resources

    5 strategies to reduce geographic disparities in tobacco use

    With a series of tobacco policy changes, smoking prevalence in Tobacco Nation can be reduced to levels on par with the rest of the country.

  6. Research Article Research Article Research & Resources

    truth campaign focused on mental health significantly lowered e-cigarette use among young people

    A truth campaign focused on the connection between vaping nicotine and mental health significantly reduced e-cigarette use

  7. Truth Initiative Board Announces Appointment of Kathy Crosby as New CEO and President

    Kathy's impressive background, extensive experience and passion for public health make her an exceptional choice to lead Truth Initiative.

  8. Truth Initiative announces results from first study to show relationship between anti-vaping campaign awareness and reduced e-cigarette use among young people

    A new study found that higher awareness of the “It’s Messing with Our Heads” public education effort from truth led to significantly lower e-cigarette use am

  9. Research Article Research Article Research & Resources
  10. News Article News Article Research & Resources

    6 takeaways from a new report on ending commercial tobacco use

    We must act now, build on the progress we have made, and take strides to achieve a future where all Americans have the right to live free from tobacco and ni

  11. News Article News Article Research & Resources

    An end to commercial tobacco use? Public health experts weigh in

    The “endgame” strategy to move toward the end of commercial tobacco and nicotine use, except medications approved by the FDA, is gaining momentum

  12. Report Report Research & Resources

    Industry influencer: how tobacco content is infiltrating social media

    Tobacco content, including branded promotional content and misinformation about tobacco and nicotine, is commonplace on social media.