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  1. News Article News Article Research & Resources

    Effort to get teens to “left swipe” tobacco earns 2 top awards from PR week

    The public relations campaign behind the truth® campaign’s “Left Swipe Dat” took home two awards for inspiring youth to end tobacco use, winning campaign of

  2. Research Article Research Article Research & Resources

    Study examines tobacco and e-cigarette ads online

    A study examining tobacco and e-cigarette online advertisements finds that the ads primarily focus on promoting e-cigarettes, snus, and cigars.

  3. New surgeon general’s report highlights the need for evidence-based quit programs, deems e-cigarettes not a cessation tool

    The surgeon general’s report on tobacco cessation underscores the need to help Americans who smoke and the millions of teens using tobacco products, primaril

  4. Our Team

    Howard Koh

    Dr. Howard K. Koh is the Harvey V. Fineberg Professor of the Practice of Public Health Leadership at the Harvard T.H.

  5. Truth Initiative Statement on Reagan-Udall Foundation Evaluation of FDA’s Tobacco Program

    The report issued this week from the Reagan-Udall Foundation identifies operational improvements needed to ensure CTP can effectively do the full breadth of

  6. News Article News Article Research & Resources

    The economics of tobacco: what education and income tell us about smoking

    Despite decades of progress in the fight to end tobacco use, much work remains, particularly among lower income households.

  7. News Article News Article Research & Resources

    On the move: Truth Initiative finds new creative office space in D.C.'s Chinatown

    The public health organization behind the truth® campaign, Steven A.

  8. Research Article Research Article Research & Resources

    Study highlights rapid transitions in hookah use and risk factors for experimentation

    This study examined correlates of hookah use and predictors of hookah trial at a six-month follow-up in a nationally representative, prospective sample of U.

  9. News Article News Article Research & Resources

    COVID-19: the connection to smoking and vaping, and resources for quitting

    Those who smoke or vape e-cigarettes may be especially concerned about COVID-19 because it attacks the lungs and could be a particularly serious threat to to

  10. News Article News Article Research & Resources

    Elf Bar, Hyde, and Breeze – what you need to know about the rise in disposable e-cigarettes

    Here are some important things to know about Elf Bar, Hyde, Breeze, and similar products.

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