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Quitting smoking is more important than ever – here is how to get started now
Quitting tobacco use has always been one of the best things a smoker can do to protect their health and it is especially critical now.
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What are Puff Bars?
Mimicking the popular e-cigarette JUUL, disposable Puff Bars are a type of vape that contain high levels of nicotine and come in many youth-appealing flavors
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The new tobacco commercials: 92% of young people’s favorite shows contain smoking
A pervasive rise of smoking in shows combined with the popularity of streaming content points to an emerging threat to a new generation of young Americans.
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How the tobacco industry uses sponsored content in major media outlets to shift public perception
The tobacco industry is taking advantage of marketing channels that are still open to them to remake their reputations by promoting their products as “safer
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What do pharmacists think about their stores selling tobacco?
To learn more about how pharmacists view the issue, Truth Initiative led a discussion with a group of 29 pharmacists in December 2018.
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Public and pharmacists urge Walgreens halt tobacco sales nationwide
Truth Initiative is attending a Walgreens shareholders meeting to deliver a petition and urging the pharmacy chain to go tobacco-free.
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Why are 72% of smokers from lower-income communities?
Tobacco companies have targeted low-income populations in many ways over many years, creating smoking rate disparities that did not previously exist.
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3 lessons from the truth® campaign: How effective branding can save lives
Researchers who analyzed the impact of the truth campaign have provided some valuable evidence about the role of branding in influencing health behaviors.
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Tobacco use in these 12 U.S. states is on par with a number of developing countries. Why?
Tobacco use in a group of 12 states looks more like some of the most tobacco-affected countries in the world than the rest of the U.S.
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How local governments are countering industry efforts to sell cheap tobacco
Tobacco companies spent over $8.6 billion on marketing in retail establishments, also called point-of-sale marketing, in 2014 (the most recent figures availa
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Young activist focuses on helping the homeless population live tobacco-free
Truth Initiative® fellow Kelsey Magill is working to help youth and young adults experiencing homelessness in Washington, D.C., live tobacco-free lives.
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Smoking and vaping in young people’s favorite shows isn’t just rampant, it’s often glamorized too
Shows most popular with young people frequently portray tobacco in a positive light – as glamorous, rebellious, and a status symbol – and even depict youth a
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