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  1. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in New York 2020

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in New York.

  2. News Article News Article Research & Resources

    E-cigarette market surges amid urgent need for comprehensive regulation and enforcement

    New data are the latest in a growing body of research that highlight concerning trends in an e-cigarette market flooded with flavored products in increasingl

  3. Fact Sheet Fact Sheet Research & Resources

    How tobacco companies use experiential marketing

    Experiential marketing — the tactic of encouraging consumers to experience or interact with a brand at recreational venues and events, such as concerts, bars

  4. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Minnesota 2021

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Minnesota.

  5. News Article News Article Research & Resources

    Adult smoking rates continue to underscore health disparities

    The latest data show a decline in the overall smoking rate, but many groups continue to smoke at much higher rates than the rest of the population.

  6. News Article News Article Research & Resources

    How big is Big Tobacco’s marketing budget?

    The FTC just released its cigarette and smokeless tobacco report showing exactly how much money tobacco companies spend on marketing and advertising.

  7. Report Report Research & Resources

    The importance of tobacco taxes

    The research is clear — increases in tobacco taxes decrease tobacco use.

  8. Research Article Research Article Research & Resources

    New study: Only 3% of adult smokers used JUUL to quit in past year

    A new Truth Initiative study published in Tobacco Control found that only 3% of adult smokers who attempted to quit in the past year used JUUL as a quit meth

  9. News Article News Article Research & Resources

    Data suggest teens who use JUUL are not just experimenting

    More than half of U.S. teens who use the e-cigarette JUUL are using it multiple times a month, underscoring concerns about nicotine addiction.

  10. News Article News Article Research & Resources

    The 3 main reasons youth use e-cigarettes

    Why are middle and high school students using e-cigarettes in the first place?

  11. Research Article Research Article Research & Resources

    When is crowdsourced data most useful for research?

    Crowdsourced data collection is gaining popularity because it is convenient, inexpensive and relatively quick.

  12. News Article News Article Research & Resources

    Customizing a mobile program to help rural Alaska native youth quit tobacco

    Truth Initiative is partnering with the Yukon-Kuskokwim Health Corporation to create a customized version of This Is Quitting, a mobile quit program for teen