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Agreement on American Spirit cigarettes fails to protect public from misleading claims
An agreement permits American Spirit to use deceptive health-related claims that contribute to the misperception that their product is less dangerous.
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E-cigarettes: Facts, stats and regulations
What is an e-cigarette? How much nicotine is in an e-cigarette? Are e-cigarettes as harmful as cigarettes?
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Meet the North Carolina Rep. taking on tobacco on the industry’s home turf
Alma Adams, a two-term U.S. representative from North Carolina, has long been an advocate for tobacco prevention.
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How colleges can help their students quit vaping
As e-cigarette use among young people continues to escalate, colleges and universities are grappling with how to address vaping on campus.
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Our Team
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Steve Oyer
Steve Oyer is a seasoned Investment Executive with over 40 years of business and investment experience.
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Our Team
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Janet Mills
Janet Trafton Mills was sworn in as the 75th Governor of Maine in 2019.
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Quitting vaping in 2024: Top tips and resources
There are many reasons people want to quit vaping, including physical or mental health concerns, financial cost, freedom from addiction, and influence from f
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Opioid dependence can happen after just 5 days
Young Americans are particularly vulnerable to misunderstanding the risks associated with opioid misuse, addiction and the dangerous spiral down from prescri
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3 ways tobacco use impacts your sex life
Big Tobacco works hard to make smoking and vaping seem sexy.
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Master Settlement Agreement
The largest civil litigation settlement in U.S. history changed tobacco control forever. The settlement is also the first chapter in the Truth Initiative origin story. Learn the basics of the Master Settlement Agreement.
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Cigarette smoking has declined among 18-24 year olds but some disparities are cause for concern
Smoking is on the decline among 18-24 year olds, however, smoking is increasingly a function of who you are, where you live, your income & your sexual pr
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