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  1. Research Article Research Article Research & Resources

    Most of JUUL's Twitter followers are underage

    Most users following JUUL’s official Twitter account (@JUULvapor) are underage, according to a new research study.

  2. Research Article Research Article Research & Resources

    Black D.C. neighborhoods have greater marketing for flavored tobacco products, including cigars

    The targeted marketing of flavored tobacco products like flavored cigars presents another way tobacco is a social justice issue.

  3. News Article News Article Research & Resources

    Where are kids getting JUUL?

    Truth Initiative surveyed a national sample of more than 1,000 12- to 17-year-olds to find out where they are getting the e-cigarettes.

  4. News Article News Article Research & Resources

    4 revelations from a Reuters investigation into Philip Morris

    A Reuters investigative series into the secret strategies of PMI uncovers the company’s methodical, long-term plan to undermine public health science and glo

  5. Research Article Research Article Research & Resources

    Which social media sites do young adults use?

    The rapidly changing social media landscape highlights the need for public health messages to adapt to new sites and new ways of delivering content via socia

  6. News Article News Article Research & Resources

    Truth Initiative welcomes 2016-17 class of Youth Activism Fellows

    Truth Initiative® kicked off its 2016-17 Youth Activism Fellowship program with 32 youth activists who are helping to create the first tobacco-free generatio

  7. News Article News Article Research & Resources

    Surgeon General joins Truth Initiative Impact Series to discuss nicotine and mental health

    The latest Truth Initiative Impact Series, “Exposing Vaping as a Mental Health Issue,” was first broadcast as part of a larger session at The Atlantic Festiv

  8. News Article News Article Research & Resources

    Q&A: The importance of addressing tobacco use among Hispanic/Latino communities

    Truth Initiative gains insight on tobacco use in the community and why it’s important to address it.

  9. Public Health Groups Call on FDA to Deny Authorization of Sale For JUUL E-Cigarette Products

    We call upon the FDA to take a strong stand for public health by denying products that do not meet the statutory requirement that manufacturers prove their p

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  11. Research Article Research Article Research & Resources

    Cooling flavors dominate the e-cigarette market, underscoring need for strong rules on menthol

    New findings indicate that cooling flavors are a huge part of the e-cigarette market.

  12. News Article News Article Research & Resources

    Q&A: LGBT pride in ending nicotine and tobacco use

    Decades of targeting marketing in the LGBT community has contributed to higher prevalence of tobacco use.