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  1. New study reveals teens 16 times more likely to use JUUL than older age groups

    A first-of-its-kind study explores the rates and characteristics of JUUL use.

  2. News Article News Article Research & Resources

    Is your kid using JUUL or another e-cigarette? Here’s how you can help them quit

    If your child is one of the 3 million+ youth using e-cigarettes, like JUUL, they’re at risk for nicotine addiction, but there are ways to help.

  3. New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping

    truth is launching its latest youth e-cigarette education campaign, “Ready to Ditch JUUL.”

  4. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

  5. News Article News Article Research & Resources

    Most JUUL-related Instagram posts appeal to youth culture and lifestyles, study finds

    A study published in the journal Tobacco Control found that more than half of Instagram posts about JUUL are youth- and lifestyle-focused.

  6. Report Report Research & Resources

    Dangerous loopholes: Young e-cigarette users report swapping products as vaping policies change

    Following the removal of certain flavors of JUUL young users switched to other brands still offering sweet and fruity flavors.

  7. News Article News Article Research & Resources

    What are Puff Bars?

    … Bars mimic the massively popular JUUL and its many copycat e-cigarette … e-liquid cartridges, like JUUL and its pods, and does not apply … have grown in popularity as JUUL halted sales of some sweet and …

  8. Altria/JUUL deal puts youth e-cigarette users at greater risk given Big Tobacco's track record

    … Altria/JUUL deal puts youth e-cigarette … track record Press Release JUUL’s claim that it is part of the … gives Altria a 35 percent stake in JUUL, comes just days after the …

  9. News Article News Article Research & Resources

    Why the FDA needs to regulate e-cigarettes now

    As the tally of vaping-related deaths and cases of severe lung illness rises, youth e-cigarette use continues its rapid growth — 27.5% of high schoolers are

  10. News Article News Article Research & Resources

    The youth e-cigarette epidemic: 5 important things to know

    After decades of drops in the youth smoking rate, e-cigarettes are now the most popular tobacco product among young people — and their popularity is growing.

  11. News Article News Article Research & Resources

    Why the rise in youth e-cigarette use may be worse than we think

    … person who says they “vape” or “JUUL” may not consider the products … consumption. 63 percent of JUUL users did not know that the … pens, e-hookahs or vaping pens.” JUUL  can now be added to the list. …

  12. The JUUL/Altria partnership puts nation's public health at greater risk

    The FDA must use its full authority to stop the youth e-cigarette epidemic in the U.S.