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  1. News Article News Article Research & Resources

    Quitting vaping in 2024: Top tips and resources

    There are many reasons people want to quit vaping, including physical or mental health concerns, financial cost, freedom from addiction, and influence from f

  2. News Article News Article Research & Resources

    Youth activists take a stand against flavors in DC, declaring “Nicotine Addiction Shouldn’t Taste Like Candy”

    Activists engaged people alongside the Follow the Flavors truth truck, which was designed to mirror advertising tactics used by vape manufacturers

  3. Youth activists gather in DC to demand action on flavored tobacco products and declare “Nicotine Addiction Shouldn’t Taste Like Candy”

    Youth activists from across the country will come together in the nation’s capital to raise their voices for a future free of flavored tobacco products.

  4. News Article News Article Research & Resources

    How quitting nicotine can improve mental health

    Quitting can alleviate symptoms of nicotine withdrawal and lead to long-term improved mental health, and free, anonymous quit support tailored specifically t

  5. 2023 Effie Awards

    Grand Effie

    Depression Stick + Breath of Stress Air

  6. 2023 Effie Awards

    Disease Awareness & Education: Non-Profit / Health & Wellness

    Breath of Stress Air

  7. News Article News Article Research & Resources

    How e-cigarette brands are trying to link vaping with mental health

    As youth e-cigarette use remains at epidemic levels and many young people report mental health concerns amid the pandemic, these marketing themes can be seen

  8. News Article News Article Research & Resources

    How a free vaping prevention curriculum can help middle schools

    Here’s why Vaping: Know the truth is meeting an urgent need.

  9. EX Program by Truth Initiative joins forces with Sesh to bring digital mental health and tobacco addiction solutions to workplaces nationwide

    New partnership to provide employers with easier access to people-powered public health resources.

  10. Report Report Research & Resources

    Rising vaping rates among lesbian, gay, and bisexual young people outpace peers, widening tobacco use gap

    Between 2020 and 2021, e-cigarette use rates rose at higher rates among lesbian, gay, and bisexual youth compared to heterosexual youth.

  11. News Article News Article Research & Resources

    Depression Stick! is fake but vaping’s contribution to the youth mental health crisis is real

    “It’s Messing with Our Heads” reveals important information about nicotine’s impact on mental wellbeing and more.

  12. News Article News Article Research & Resources

    Quitting smoking is more important than ever – here is how to get started now

    Quitting tobacco use has always been one of the best things a smoker can do to protect their health and it is especially critical now.