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  1. Research Article Research Article Research & Resources

    Young adults are underestimating the dangers of nicotine

    Health misinformation, which has been rampant during the COVID-19 pandemic, can ultimately undermine public health and regulatory efforts to curb youth nicot

  2. Report Report Research & Resources

    Local restrictions on flavored tobacco and e-cigarette products

    This resource presents a quarterly breakdown on the current state of U.S. jurisdictions with policies on flavored tobacco and e-cigarette products.

  3. 11 Leading Organizations Urge U.S. Supreme Court to Uphold FDA’s Marketing Denial Orders for Flavored E-Cigarettes

    Eleven leading medical, public health and community organizations have filed an amicus brief with the U.S.

  4. Research Article Research Article Research & Resources

    Greater nicotine flux is associated with greater dependence among pod-based e-cigarette users, new research shows

    Recent Truth Initiative research shows greater nicotine flux, or the rate that an e-cigarette emits nicotine, was associated with higher e-cigarette dependen

  5. News Article News Article Research & Resources

    What you need to know about new synthetic nicotine products

    A new wave of synthetic nicotine products are emerging on the market, raising regulatory questions and health concerns as youth vaping continues at epidemic

  6. Research Article Research Article Research & Resources

    “Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users

    A new study finds that labeling e-cigarettes with “tobacco-free nicotine” increases teenage e-cigarette users’ intentions to purchase e-cigarettes

  7. News Article News Article Research & Resources

    Q&A: Learning the truth about menthol’s impact on African Americans

    Courtney Butler, a truth College Leader at Trinity Washington University in Washington, D.C., is, in her words, saying “no thank you” to the tobacco industry

  8. 56 Health and Other Organizations Back Trump Administration Plan to Remove Flavored E-Cigarettes from the Market

    56 public health, medical, parent, educational and other organizations expressed strong support for the Administration’s plan to remove flavored e-cigarettes

  9. News Article News Article Research & Resources

    3 key messages from CDC’s tobacco education campaign

    The CDC Tips From Former Smokers® campaign has returned to continue raising awareness of the dangers of smoking through real stories of people living with sm

  10. News Article News Article Research & Resources

    The JUUL copycats that are flooding the market

    What looks like a JUUL, operates like a JUUL, but isn’t a JUUL?

  11. Report Report Research & Resources

    Tobacco Nation: A Call to Eliminate Geographic Smoking Disparities in the U.S.

    Smoking prevalence is nearly 50% higher in a group of Midwestern and Southern states compared to the rest of the country.

  12. Truth Initiative Board Announces Appointment of Kathy Crosby as New CEO and President

    Kathy's impressive background, extensive experience and passion for public health make her an exceptional choice to lead Truth Initiative.