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This is Quitting
The first-of-its-kind program to help young people quit vaping, This is Quitting has helped over 700,000 youth and young adults on their journey to quit vaping. Learn more about how it works and the additional resources available for parents of young vapers and for adults who want to quit.
Teens and young adults can join for free by texting DITCHVAPE to 88709Parents, educators, and other interested parties can download or order printed flyers and palm cards with information about enrolling in the program here.
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Lisa A. Watkins
Lisa Watkins brings two decades of nonprofit accounting experience to her work at Truth Initiative.
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RG Logan
RG Logan leads efforts to develop and define the Truth Initiative brand.
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Megan Jacobs
As the Vice President of product for the Innovations center at Truth Initiative, Jacobs brings an empathic, user-centered approach to product design that is
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Ted Feldman
As a member of the legal team at Truth Initiative®, Ted Feldman plays a lead role negotiating relationships and transactions between the organization and its
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Anthony Thomas O'Toole
Anthony O’Toole is the executive vice president and chief financial and investment officer at Truth Initiative.
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Take Action
Enlist in our movement, explore our youth activism programs, share quitting resources or donate — there are many ways you can take action now. Learn more about how you can be part of the generation that ends commercial tobacco use and nicotine addiction for good.
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Stop the Influence: Reject Big Tobacco and Vape Money
Truth Initiative and the African American Tobacco Control Leadership Council, Black Women’s Health Imperative, and Campaign for Tobacco-Free Kids are calling on organizations to reject funding and partnership from tobacco and vaping companies. Sign the pledge!
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Tricia Kenney
Tricia Kenney is an award-winning and creatively driven communications leader, who brings a proven track record of strategic media and public relations exper
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