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    5 keys to reversing the youth e-cigarette epidemic

    Here are some key takeaways about the action needed to end the youth e-cigarette epidemic.

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  4. News Article News Article Research & Resources

    The latest information on JUUL: 8 important things to know

    The latest information and facts about JUULing based on the newest research and reports, as well as the company’s own testimony and documents from Congressio

  5. News Article News Article Research & Resources

    The youth e-cigarette epidemic: 5 important things to know

    After decades of drops in the youth smoking rate, e-cigarettes are now the most popular tobacco product among young people — and their popularity is growing.

  6. Our Team

    Alex Parks

    Alexandra Parks is responsible for cultivating and establishing partnerships across different sectors, including national stakeholders, youth-serving organiz

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    Truth Initiative Training FAQs

    Thank you for your interest in receiving specialized training from Truth Initiative! Before you submit, here are some of the most commonly asked questions we’ve received. If you can’t find an answer to your question, reach out at [email protected] for an answer and recommendations.

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  9. Research Article Research Article Research & Resources

    What helps smokers stick with an Internet quit smoking program?

    Smokers who use an Internet quit smoking program are more likely to stick with it if they connect with other members in an online social network.

  10. Report Report Research & Resources

    Behind the explosive growth of JUUL

    Due in large part to its popularity with friends and the availability of flavors, JUUL use rose exponentially in 2018 among young people.

  11. News Article News Article Research & Resources

    JUUL keeps saying its popularity with young people is an accident

    JUUL says their popularity with youth was an unintended consequence of their efforts to help adult smokers quit.

  12. Truth Initiative® and Blue Shield of California Team Up to Help Millions Quit Tobacco

    Through the EX Program, BSC members will have access to a personalized quit plan, live chat coaching and medication guidance from tobacco treatment specialis