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Tobacco imagery lights up Oscar-nominated movies, including 80% of Best Picture nominees
Eight of the 10 films nominated for Best Picture at the 2022 Oscars and more than half (61%) of all this year’s Oscar-nominated feature films contain tobacco
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What is synthetic nicotine and what does it mean for the youth vaping epidemic?
Here are important things to know about synthetic nicotine and how companies are using it to try to evade federal oversight aimed to protect youth.
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Disposable e-cigarette’s vague new flavor names attempt to evade regulation
Makers of a popular disposable e-cigarette unveiled nearly a dozen new flavor names as direct translations from its previous flavors, a move researchers say
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Two new grants explore tobacco and marijuana use and the appeal of flavored tobacco
Researchers at the Schroeder Institute for Tobacco Research and Policy Studies at Truth Initiative received grants tobacco use behavior among young adults.
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Measuring disparities in tobacco advertising exposure
How can we better measure people’s exposure to tobacco advertising? And what effect does that exposure have?
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E-cigarettes are creating a new source of environmental pollution
As youth vaping continues at epidemic levels, many young e-cigarette users report throwing away, improperly recycling, or littering the devices, according to
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“Abbott Elementary” highlights truth campaign, educators’ role in preventing youth tobacco use
Three suggestions for how best to address student tobacco use at school, informed by the staff and students of Abbott Elementary.
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Tobacco imagery featured in more Oscar-nominated movies this year, including 70% of Best Picture nominees
Seven of the 10 films nominated for Best Picture at the 2023 Oscars and nearly two-thirds (64.1%) of all this year’s Oscar-nominated feature films contain to
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Most teachers and administrators can’t identify JUUL, making it hard to combat use in school
Fewer than half of teachers and administrators could accurately identify a picture of JUUL, according to a Truth Initiative study, making it difficult to con
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Where are people still breathing the most secondhand smoke?
To find out who faces the most exposure and where, a Truth Initiative® researcher joined collaborators to measure secondhand smoke exposure
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2017 Annual Report
Through creativity, innovation and research, we are winning one of the toughest, largest and most critical public health battles of our time: ending the toba
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Young adults living in vulnerable D.C. communities see more flavored tobacco marketing
Young people living in areas with lower incomes, higher proportions of racial/ethnic minorities, and higher smoking rates had more than seven times higher od
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