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  1. Research Article Research Article Research & Resources

    A growing problem: Examining a decade of menthol smoking rates

    In 2014, youth and young adult smokers were more likely to smoke menthol cigarettes, which are easier to smoke and harder to quit than non-menthol cigarettes

  2. White House Delay in Issuing Final Menthol and Flavored Cigar Rules Represents Huge Loss for Public Health, Social Justice

    Lack of action squanders the ability to save lives, protect youth and stand up for social justice by reducing health disparities.

  3. 2018 PRSA Thoth Awards

    Best Use of Research  

    "Business or Exploitation?"

  4. News Article News Article Research & Resources

    Cigarettes are still a popular on-screen prop – and it’s fueling youth nicotine addiction

    Cigarettes remain a popular prop even as peer-reviewed research finds that smoking images influence young people to start using tobacco products.

  5. News Article News Article Research & Resources

    Is that video game a health risk? 3 things parents should know

    Some video games topping this year’s holiday wish lists contain imagery that could be putting the health of young people at risk.

  6. Research Article Research Article Research & Resources

    Majority of U.S. adults support the removal of menthol cigarettes, including many menthol smokers

    A new Truth Initiative study comes as pressure mounts to ban menthol cigarettes, especially as COVID-19 highlights the severe health inequities facing commun

  7. Research Article Research Article Research & Resources

    Twitter marketing on new heated tobacco products transforms into word-of-mouth conversations

    Twitter posts about new heated tobacco products like IQOS, Ploom, and Glo doubled in number and shifted from majority commercial tweets to majority organic p

  8. Research Article Research Article Research & Resources

    What makes substance abuse centers more likely to help patients quit smoking?

    When people try to quit smoking while they’re in treatment for substance abuse they have a better chance of success.

  9. Research Article Research Article Research & Resources

    3 innovative ways a DC consortium is tackling tobacco use disparities

    To address local disparities in tobacco use, a coalition in Washington, D.C., is developing innovative methods for reducing tobacco use.

  10. Research Article Research Article Research & Resources

    Widespread use of flavored products in young tobacco users

    New research provides further evidence that younger tobacco users are more likely to use flavored products.

  11. Research Article Research Article Research & Resources

    What carrying a pack of cigarettes says about young smokers

    Truth Initiative researchers found that young tobacco users who carry a pack of cigarettes are less likely to see tobacco as a significant danger to themselv

  12. News Article News Article Research & Resources

    3 things to know about the foundation for a smoke-free world

    The public health community isn’t cheering about a new foundation claiming to help eliminate smoking. Find out why.