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  2. News Article News Article Research & Resources

    How the tobacco industry’s new products could be leading to more nicotine addiction

    Public health leaders and researchers joined Truth Initiative to discuss the proliferation of new tobacco products that threaten to reverse years of progress

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  4. News Article News Article Research & Resources

    An end to commercial tobacco use? Public health experts weigh in

    The “endgame” strategy to move toward the end of commercial tobacco and nicotine use, except medications approved by the FDA, is gaining momentum

  5. News Article News Article Research & Resources

    5 keys to reversing the youth e-cigarette epidemic

    Here are some key takeaways about the action needed to end the youth e-cigarette epidemic.

  6. News Article News Article Research & Resources

    How the tobacco industry is trying to infiltrate public health – and what we can do about it

    As cigarette sales decline, the tobacco industry is trying to rehabilitate its image with non-combustible tobacco products and claims that it can be part of

  7. Leading health groups demand film industry give R rating to movies that depict smoking

    A coalition of health organizations has demanded that movie producers and distributors apply an R rating to all films that include depictions of smoking or t

  8. News Article News Article Research & Resources

    2020 class of truth Ambassadors launch community projects

    Eleven young leaders from across the country are designing and executing local projects to inspire tobacco-free communities as the newest class of truth Amba

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  10. News Article News Article Research & Resources

    Some video games glamorize smoking so much that cigarettes can help players win

    At a time when the dangers of glamorizing smoking are well known, many video game makers have not gotten the picture.

  11. Young Activists Join with truth® to Demand Action on Menthol Cigarettes and Flavored Cigars

    Youth and young adults deliver digital petition during in-person meetings with the White House and Congressional members.

  12. Report Report Research & Resources

    While you were streaming

    New research from Truth Initiative reveals that 79 percent of the shows most popular with young people depict smoking prominently.