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The culture of smoking in the military
Former Secretary of the U.S.
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5 ways cigarette litter impacts the environment
Worldwide, about 4.5 trillion cigarettes are littered each year. Here’s a look at how that impacts the environment.
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Helping people with HIV/AIDS quit smoking
Smoking cigarettes is dangerous for everyone, but for people with HIV, it puts them at a higher risk of the negative health effects of tobacco use and HIV-re
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Happy 100th, National Parks! Now, how about going 100 percent smoke-free?
As the National Park Service celebrates 100 years, it has an opportunity to take another leap forward in its mission by going 100 percent smoke-free.
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New research will explore ways to help heavy drinkers quit smoking
Researchers at the Schroeder Institute® for Tobacco Research and Policy Studies at Truth Initiative have been awarded a grant from Brown University and the N
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A key to successfully quit smoking and stay quit
There’s a key to successfully quitting that isn’t well known: celebrating the work you’ve done to become tobacco-free.
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Where are people still breathing the most secondhand smoke?
To find out who faces the most exposure and where, a Truth Initiative® researcher joined collaborators to measure secondhand smoke exposure
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How the Tobacco-Free College Program has helped campuses protect 1 million people
More than 100 colleges and universities now have smoke- or tobacco-free policies through the Truth Initiative® Tobacco-Free College Program, protecting more
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truth® brand awareness proven to drive down vaping rates in young people
New research shows young people with strong truth® brand awareness and loyalty were 19% less likely to vape and 25% less likely to intend to vape a year and
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By the numbers: Pets and smoking
We’ve broken down the facts and figures on the impact of smoking on our furry loved ones.
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Vans launches limited-edition sneakers in partnership with truth
Creativity speaks louder than words.
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Our Team
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Lisa A. Watkins
Lisa Watkins brings two decades of nonprofit accounting experience to her work at Truth Initiative.
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