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Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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    Displaying 185 of 185 Search Results

  1. Concerned girl on laptop
    Report Report Research & Resources

    Colliding Crises: Youth Mental Health and Nicotine Use

    … for these products, including JUUL, Vuse, blu, Logic, and NJOY, it …

    Sep. 19, 2021
    Emerging Tobacco Products
    E-cigarettes / Vaping
  2. fda flavors candy
    Fact Sheet Fact Sheet Research & Resources

    Flavored tobacco use among youth and young adults

    … — and voluntary move from JUUL Labs in late 2019 to remove its … sales increased by 59.4% after JUUL removed its mint flavored …

    Jun. 28, 2021
    Emerging Tobacco Products
    Flavors
  3. Page

    Truth Initiative Statement on Harm Reduction

    … primarily young people. In fact, Juul’s product launch directly copied …

  4. Streaming video loading on cell phone
    Report Report Research & Resources

    Nicotine on demand

    … advertisements – Vaping giant JUUL placed banner and video ads on …

    Jan. 11, 2022
    Tobacco in pop culture
    Movies TV
  5. Tobacco's staring role cover image
    Report Report Research & Resources

    Tobacco’s starring role

    … tobacco companies – Vaping giant JUUL placed banner and video ads on …

    Mar. 08, 2023
    Tobacco in pop culture
    Movies TV