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Mailed tobacco ads rely on price discounts and youth-appealing themes
Tobacco companies continue to appeal to price-sensitive and vulnerable populations through a marketing channel that is largely hidden from view.
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Young people join Truth Initiative® to demand action on youth vaping nicotine as mental health issue
Young activists rally to raise awareness by calling on Capitol Hill decision-makers in Washington, D.C. during Moment of Action for Mental Health
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Truth Initiative Applauds FDA Decision on Big Tobacco’s Menthol E-Cigarette Products
Truth Initiative applauds the FDA's decision to issue marketing denial orders (MDOs) for two of R.J.
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While you were streaming
New research from Truth Initiative reveals that 79 percent of the shows most popular with young people depict smoking prominently.
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Seeing through Big Tobacco’s Spin
Tobacco industry efforts to overhaul its reputation as it recruits a new generation of tobacco users are failing, according to new Truth Initiative research.
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56 Health and Other Organizations Back Trump Administration Plan to Remove Flavored E-Cigarettes from the Market
56 public health, medical, parent, educational and other organizations expressed strong support for the Administration’s plan to remove flavored e-cigarettes
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Truth Initiative names veteran health policy advocate to lead community and youth engagement
Truth Initiative brought on Amy Taylor to lead its community-level engagement and youth activism programs.
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The importance of tobacco taxes
The research is clear — increases in tobacco taxes decrease tobacco use.
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Where we stand: Child-resistant packaging and warning labels for ends
Prompted by increases in calls to poison control centers related to exposure of children to nicotine, in late June 2015, the Food and Drug Administration (FD
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Truth Initiative and Kaiser Permanente, in collaboration with the American Heart Association, join forces with EVERFI to give America’s youth the facts about vaping
The Vaping: Know the truth digital vaping prevention truth course offers a modern approach to guide teachers and educate youth about the dangers associated w
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Higher nicotine levels in fruit-, menthol-, and mint-flavored e-cigarettes is tied to greater nicotine dependence
Those who used the highest nicotine concentrations (5% or more) were nearly twice as likely to vape within half an hour of waking up.
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4 key factors the FDA must consider during its first e-cigarette review
Reynolds American, Inc. announced Oct.
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