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Apply for the Truth Initiative Tobacco/Vape-Free College Program

The Truth Initiative Tobacco/Vape-Free College Program is offering grants of up to $20,000 to colleges and universities to support the adoption and implementation of a 100% tobacco/vape-free policy. Grantees of the Tobacco/Vape-Free College Program receive guidance through webinars, an in-person training and one-on-one consultations throughout the grant period. Since 2015, the Tobacco/Vape-Free College Program has provided funding to more than 220 colleges, universities and college systems to advocate for and adopt a 100% tobacco-free policy.

Menthol e-cigarette ads rose after FDA guidance restricted some, but not all flavored e-cigarettes

The proportion of menthol-flavored e-cigarette ads sent by email more than doubled from 22.5% to 52.2% after FDA guidance restricted some, but not all flavor

Young Black Voices Expose Predatory Tobacco Industry Tactics in New truth® Campaign

In a calling to eradicate Big Tobacco’s systemic racism, truth, partnered with Black community members to launch its latest campaign Read Between the Lies.

More e-cigarettes are entering the market, with increasingly high concentrations of nicotine

Two concerning trends are appearing in national e-cigarette sales data: more unique e-cigarette products are available for sale, and they contain increasingl

Bigger, stronger, and cheaper: Disposable e-cigarettes have more nicotine and are more accessible than ever

Disposable e-cigarettes sold in the U.S.

How are schools responding to JUUL and the youth e-cigarette epidemic?

Discover what schools are doing to address the use of JUUL, the most popular e-cigarette in the country.

Tobacco Nation: An ongoing crisis

Examining the health and policy disparities of U.S. states with the highest smoking rates.

Tobacco is a Social Justice Issue

Tobacco’s starring role

Tobacco imagery maintained its recurring and often starring role in popular on-screen entertainment in 2021

The youth e-cigarette epidemic: 5 important things to know

After decades of drops in the youth smoking rate, e-cigarettes are now the most popular tobacco product among young people — and their popularity is growing.

Gamechanger: Shifting from Tobacco Control to Ending the Industry’s Influence for Good

The concept of “endgame” is a strategy to move to a time when commercial tobacco and nicotine use – with the exception of FDA-approved medications – are no l

4 key factors the FDA must consider during its first e-cigarette review

Reynolds American, Inc. announced Oct.