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Pharmacists and customers agree: Tobacco does not belong in pharmacies

Pharmacies are a top destination for health care, yet most major pharmacy chains sell tobacco — a product that kills 1,300 people every day.

Common smoking triggers and how to beat them

For smokers preparing to quit, figuring out how to deal with triggers is one of the first steps to successfully making a plan to quit.

Teens are 16 times more likely to use JUUL than older age groups

While the maker of the e-cigarette JUUL claims it is “only for adults,” teenagers are more likely to use the device than older age groups.

Weak restrictions on flavored e-cigarettes lead to explosive menthol sales

Sales of menthol e-cigarettes increased by almost $60 million and its market share more than doubled following weak restrictions on flavored e-cigarettes.

FDA proposed rules to eliminate menthol cigarettes & flavored cigars will protect youth, save countless lives, end needless disease, and fight health inequities in America

Truth Initiative applauds the Food & Drug Administration for taking historic steps to remove menthol cigarettes and all flavored cigars from the market.<

Research and evaluation

​Truth is nothing without facts and data. That’s why each of our initiatives is backed by rigorous research and scientific analysis. By investigating the issues around commercial tobacco use and nicotine addiction — and sharing our findings — we can create the most effective tools and programs to amplify our efforts, inspire action and help people quit.

Answers to 8 common questions about smoking and pregnancy

Quitting tobacco is one of the best things that expecting mothers can do for their health and the health of their babies.

FDA takes steps on flavored e-cigarettes, but leaves youth at risk for addiction

Proposed FDA restrictions on flavored e-cigarettes and cigars are a step in the right direction, but they’re no match for the soaring rate of e-cigarette use

As E-Cigarette Makers Face Critical September 9 Deadline, Leading Health Groups Urge FDA Not to Allow Sale of Any Flavored Products

Health groups endorse key principles to guide FDA review of e-cigarettes and other tobacco products, call for rigorous scientific evidence and prompt removal

3 ways JUUL harms the environment

As sales of JUUL skyrocket alongside surging youth e-cigarette use, the risks e-cigarettes pose to the environment will only grow.

Trump Administration Must Put Kids Before Juul and Take Mint/Menthol E-Cigarettes Off the Market

A failure to remove mint and menthol e-cigarettes from the market would be a capitulation to Juul and other companies that created the worsening youth e-ciga

Tobacco/vape-free Communities