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truth truck rolls out for 18th summer of inspiring youth to end tobacco use
Each summer truth® has recruited teams of young people to tour the country and make stops at popular entertainment, music and sports events to inspire youth
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Where we stand: Retail tobacco marketing, price discounting and promotion
Consistent with Truth Initiative’s vision of a future where tobacco is a thing of the past, we support the following policies with regard to tobacco retail m
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How mobile marketing for e-cigarettes may be aimed at youth
E-cigarette marketing on mobile channels shows that companies are emphasizing flavors and high-tech features, strategies that may attract youth.
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Video series aims to change the narrative about tobacco in the African-American community
A new web video series created by a Truth Initiative® fellow hopes to spark conversations about tobacco use in the African-American community.
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Is fear of gaining weight getting in the way of quitting tobacco?
It’s true that many smokers put on weight after they quit, but understanding why can help you beat the odds.
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Smoke screens: Is tobacco use in youth-rated movies still a problem?
Tobacco use on screen is a public health concern because exposure to smoking imagery in movies can cause young people to start smoking.
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Tobacco use on the big & small screens is a public health concern
A new report released today by the U.S.
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Smoking and diabetes: The connection between 2 U.S. epidemics
Diabetes and smoking are two of the biggest public health challenges of our time, and they are connected in some surprising ways.
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What do half of America’s best beaches have in common?
Half of the seaside destinations on an annual list of America’s top beaches are completely smoke-free.
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truth takes on tobacco during the 2017 Vans Warped Tour
truth, the longest running national youth tobacco prevention campaign, and its crew of tour riders are on the road for their 18th summer on the Vans Warped T
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Using pop culture to end tobacco for good
New research is proving the effectiveness of leveraging televised pop culture events to premiere ads that drive extended conversation around the topic of tob
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Customizing a mobile program to help rural Alaska native youth quit tobacco
Truth Initiative is partnering with the Yukon-Kuskokwim Health Corporation to create a customized version of This Is Quitting, a mobile quit program for teen
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