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  1. News Article News Article Research & Resources

    Truth Initiative applauds action to hold maker of American Spirit accountable

    Breathe DC filed a lawsuit in D.C. Superior Court on Monday against Santa Fe Natural Tobacco Company for deceptive marketing.

  2. Leading health organizations seek to intervene in defense of FDA rule on e-cigarettes, cigars

    Six leading public health organizations today asked federal courts to allow them to intervene in two lawsuits brought by the electronic cigarette and cigar i

  3. News Article News Article Research & Resources

    Top music videos are viewed billions of times on YouTube – and many glamorize smoking and vaping

    Twice as many music videos for the most popular songs, according to Billboard charts, portrayed tobacco in 2022 compared to 2021 and were viewed almost 7 bil

  4. FDA’s Graphic Cigarette Warnings Show and Tell the Deadly Truth About Smoking – They Must Be Fully Implemented and Vigorously Defended

    By issuing a final rule requiring large, graphic health warnings on cigarette packs and advertising, the FDA has taken a critical step forward in the nation’

  5. As E-Cigarette Makers Face Critical September 9 Deadline, Leading Health Groups Urge FDA Not to Allow Sale of Any Flavored Products

    Health groups endorse key principles to guide FDA review of e-cigarettes and other tobacco products, call for rigorous scientific evidence and prompt removal

  6. On the deceptive marketing of Natural American Spirit cigarettes

    We commend Breathe DC for filing a lawsuit in the DC Superior Court to hold Santa Fe Natural Tobacco Company accountable for their deceptive marketing of Nat

  7. News Article News Article Research & Resources

    Agreement on American Spirit cigarettes fails to protect public from misleading claims

    An agreement permits American Spirit to use deceptive health-related claims that contribute to the misperception that their product is less dangerous.

  8. Report Report Research & Resources

    JUUL on YouTube

    Researchers found more than 8,000 JUUL-related videos that received a total of 260 million views over the 3-year period from 2016 to 2018.

  9. News Article News Article Research & Resources

    The JUUL copycats that are flooding the market

    What looks like a JUUL, operates like a JUUL, but isn’t a JUUL?

  10. News Article News Article Research & Resources

    Who sells cigarettes? The tobacco-free status of major retailers

    See which of these five major retailers like Target, CVS, and Walmart still sell cigarettes and which have tobacco-free shelves.

  11. Research Article Research Article Research & Resources

    E-cigarette products sold on the market quadruple in just one year

    The number of unique e-cigarette products, many of which come in youth-appealing flavors, more than quadrupled from 453 in June 2021 to 2,023 in June 2022

  12. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Minnesota 2023

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Minnesota.