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  1. New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

    The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

  2. Research Article Research Article Research & Resources

    How would smokers respond to cigarettes with less nicotine?

    62% of adult smokers said they’d quit if the FDA issued a rule limiting the level of nicotine in cigarettes, according to a new Truth Initiative study.

  3. News Article News Article Research & Resources
  4. Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action

    Youth activists are taking the #DITCHJUUL rally cry to their campuses and communities across the country, with more than 200 events happening this week.

  5. News Article News Article Research & Resources

    JUUL keeps saying its popularity with young people is an accident

    JUUL says their popularity with youth was an unintended consequence of their efforts to help adult smokers quit.

  6. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Washington 2018

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Washington.

  7. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Texas 2018

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Texas.

  8. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Rhode Island 2018

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Rhode Island.

  9. News Article News Article Research & Resources

    How companies control where you see tobacco products and what policy can do about it

    To combat the impact of tobacco marketing in stores, policies can regulate where stores can place tobacco products and ads.

  10. News Article News Article Research & Resources

    How local and state governments are taking on in-store tobacco promotions

    With most retailers and wholesalers receiving incentives to promote tobacco products, state and local governments are acting to reduce the impact of tobacco

  11. News Article News Article Research & Resources

    CDC/FDA show seven of ten youth using tobacco use flavored products

    The Centers for Disease Control and Prevention (CDC) and the Food and Drug Administration (FDA) released two studies of youth tobacco use drawn from the 2014

  12. Report Report Research & Resources

    The importance of tobacco taxes

    The research is clear — increases in tobacco taxes decrease tobacco use.