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IQOS in the U.S.
IQOS, a new electronic nicotine delivery device marketing itself as a high-tech, luxury product has entered the U.S. market.
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As E-Cigarette Makers Face Critical September 9 Deadline, Leading Health Groups Urge FDA Not to Allow Sale of Any Flavored Products
Health groups endorse key principles to guide FDA review of e-cigarettes and other tobacco products, call for rigorous scientific evidence and prompt removal
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Old tactics, new products: how big tobacco targets women in e-cigarette marketing
The tobacco industry’s aggressive targeting of women – in addition to young people, Black Americans and other racial and ethnic minorities, and LGBTQ individ
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On the deceptive marketing of Natural American Spirit cigarettes
We commend Breathe DC for filing a lawsuit in the DC Superior Court to hold Santa Fe Natural Tobacco Company accountable for their deceptive marketing of Nat
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Youth have easy access to e-cigarettes online through lax age verification and concealed deliveries
TikTok accounts promoting “discreet shipping” services that conceal e-cigarettes in cosmetics, candy, and beauty products attempt to circumvent age restricti
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Truth Initiative applauds action to hold maker of American Spirit accountable
Breathe DC filed a lawsuit in D.C. Superior Court on Monday against Santa Fe Natural Tobacco Company for deceptive marketing.
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Are selfies making smoking cool again?
Big Tobacco gets a stream of free advertising from people on Instagram who post “smoking selfies,” images that may help tobacco companies recruit more young
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Surgeon General joins Truth Initiative Impact Series to discuss nicotine and mental health
The latest Truth Initiative Impact Series, “Exposing Vaping as a Mental Health Issue,” was first broadcast as part of a larger session at The Atlantic Festiv
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Truth Initiative CEO calls for FDA to ban menthol
Truth Initiative® CEO and President Robin Koval called on the U.S.
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E-cigarette products sold on the market quadruple in just one year
The number of unique e-cigarette products, many of which come in youth-appealing flavors, more than quadrupled from 453 in June 2021 to 2,023 in June 2022
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Health groups urge FDA to block sale of illegal JUUL-like e-cigarettes
The FDA should to stop the sale of new e-cigarettes similar to JUUL that have been illegally introduced without the agency’s prior review and authorization.<
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Cigars: Facts, stats and regulations
Truth Initiative summarized the truth about little cigars, cigarillos and cigars.
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