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  1. Research Article Research Article Research & Resources

    truth opioid education campaign increases knowledge, lowers stigma

    Findings from a campaign evaluation show that the nationally recognized truth campaign can successfully be adapted to spread the word about opioid misuse.

  2. News Article News Article Research & Resources

    Effort to get teens to “left swipe” tobacco earns 2 top awards from PR week

    The public relations campaign behind the truth® campaign’s “Left Swipe Dat” took home two awards for inspiring youth to end tobacco use, winning campaign of

  3. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in Washington 2023

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Washington.

  4. News Article News Article Research & Resources
  5. Tobacco 21 Laws Provide Useful Tool to Reduce Youth Tobacco Use But Tobacco Industry Sudden Support Should be Viewed as Self-Serving, Not Pro-Public Health

    Now that public support has clearly reached a tipping point in favor of Tobacco 21, it’s clear the tobacco industry’s sudden support is motivated by self-int

  6. Page

    Dangerous delays: The failure to regulate e-cigarettes

    E-cigarettes have been allowed to stay on the market for years without undergoing a full review of their public health impact, sparking a sustained and ongoing epidemic of youth use.

  7. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the District of Columbia 2021

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in Washington DC.

  8. Study reveals major victory on teen smoking but a ticking time bomb as youth vaping numbers explode

    The teen smoking rate has fallen to an all-time low of 4.6%, but an astounding 19.2% of youth now use-cigarettes — an increase of 60% over 2017

  9. Research Article Research Article Research & Resources

    A better way to measure a young adult’s socioeconomic status

    A recent study from Truth Initiative found that what might be a better way to capture the socioeconomic status of young adults is simply to ask them.

  10. Leading Health Groups Urge FDA to Promptly Deny Marketing Applications for All Flavored E-Cigarettes, including Menthol

    Organizations are urging the FDA to expedite decisions on remaining marketing applications for e-cigarettes and promptly deny applications for all flavored

  11. News Article News Article Research & Resources

    CDC report shows states need to pick up pace of tobacco control

    Passage of state-wide comprehensive smoke-free laws and increases in cigarette taxes has stalled in recent years, threatening to undermine public health

  12. Our Team

    Amanda L. Graham

    As Chief Health Officer, Dr. Graham leads the tobacco cessation efforts of Truth Initiative with a focus on improving the health of the nation.