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  1. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in California 2023

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in California.

  2. News Article News Article Research & Resources

    the 5 ways tobacco companies lied about the dangers of smoking cigarettes

    Tobacco companies are back on our TV screens — not to promote cigarettes, but to correct the lies they told for decades about the dangers of smoking them.

  3. News Article News Article Research & Resources

    Students rewarded scholarships for taking action on tobacco

    Two young tobacco control activists received $5,000 Alma S. Adams scholarships for innovatively confronting tobacco use in their communities.

  4. Philip Morris announcement to spend nearly $1 billion to end smoking sounds like fake news

    The tobacco industry creating a foundation to end smoking is an affront to public health advocates who have been working tirelessly to end the tobacco use ep

  5. Our Team

    Megan Jacobs

    As the Senior Vice President of product for the Innovations center at Truth Initiative, Jacobs brings an empathic, user-centered approach to product design t

  6. Research Article Research Article Research & Resources

    How online tools to help smokers quit can go viral

    Online tools to help smokers quit can be designed to make it more likely that users will share the apps and make them “go viral”

  7. News Article News Article Research & Resources

    Where we stand: DOT bans vaping on airplanes

    Use of e-cigarette and vaping products has outpaced tobacco control regulations, and the products remain unregulated by FDA pending the completion of deeming

  8. News Article News Article Research & Resources

    Where we stand: Federal collection of electronic nicotine delivery systems marketing & product data

    he Federal Trade Commission (FTC) has collected information on the sales and marketing expenditures of cigarettes and smokeless tobacco products and reported

  9. FDA proposed rules to eliminate menthol cigarettes & flavored cigars will protect youth, save countless lives, end needless disease, and fight health inequities in America

    Truth Initiative applauds the Food & Drug Administration for taking historic steps to remove menthol cigarettes and all flavored cigars from the market.<

  10. Research Article Research Article Research & Resources

    5 strategies to reduce geographic disparities in tobacco use

    With a series of tobacco policy changes, smoking prevalence in Tobacco Nation can be reduced to levels on par with the rest of the country.

  11. Trump Administration Should Not Exempt Vape Shops or Any Flavors from Its Plan to Clear the Market of All Flavored E-Cigarettes

    The Trump Administration may be backing away from its plan to clear the market of all flavored e-cigarettes as well as allowing the continued sale of flavore

  12. New Documentary Takes Hard Look at Tobacco Industry’s Predatory Tactics for New Generations

    “Black Lives/Black Lungs: The Journey of a Stolen Leaf” is now available to stream on YouTube.