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  1. News Article News Article Research & Resources

    4 revelations from a Reuters investigation into Philip Morris

    A Reuters investigative series into the secret strategies of PMI uncovers the company’s methodical, long-term plan to undermine public health science and glo

  2. News Article News Article Research & Resources

    Is that video game a health risk? 3 things parents should know

    Some video games topping this year’s holiday wish lists contain imagery that could be putting the health of young people at risk.

  3. News Article News Article Research & Resources

    How local governments are countering industry efforts to sell cheap tobacco

    Tobacco companies spent over $8.6 billion on marketing in retail establishments, also called point-of-sale marketing, in 2014 (the most recent figures availa

  4. Research Article Research Article Research & Resources

    5 strategies to reduce geographic disparities in tobacco use

    With a series of tobacco policy changes, smoking prevalence in Tobacco Nation can be reduced to levels on par with the rest of the country.

  5. News Article News Article Research & Resources

    One more reason Walgreens should stop selling tobacco

    Walgreens has emerged as the worst offender among several pharmacy chains that were caught selling tobacco products to minors.

  6. Research Article Research Article Research & Resources

    Vaping curriculum by truth increases student knowledge about e-cigarettes

    An online course about the dangers of using e-cigarettes significantly increased e-cigarette knowledge among middle and high school participants, according t

  7. Truth Initiative launches 2019 Youth Ambassadors Program to build tobacco- and smoke-free communities

    truth Ambassadors are a group of youth and young adults creating and promoting projects that inspire tobacco- and smoke-free communities around the country.<

  8. News Article News Article Research & Resources

    truth truck rolls out for 18th summer of inspiring youth to end tobacco use

    Each summer truth® has recruited teams of young people to tour the country and make stops at popular entertainment, music and sports events to inspire youth

  9. News Article News Article Research & Resources

    truth and Vans team up to spread life-saving messages

    truth® is a lifestyle brand. From the beginning, truth has been connected to music, gaming, sports, art and fashion.

  10. News Article News Article Research & Resources

    Fewer than half of young people aware of connection between vaping and COVID-19 risk

    The new campaign from truth is working to change misperceptions about e-cigarette use and the risk of testing positive for COVID-19.

  11. New TikTok challenge kicks off national truth® campaign underscoring young people’s desire to ditch JUUL and quit vaping

    truth is launching its latest youth e-cigarette education campaign, “Ready to Ditch JUUL.”