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Tobacco is a social justice issue: The military
Tobacco use disproportionately affects many populations—the same groups who have a long history of being exploited by the tobacco industry.
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5 keys to reversing the youth e-cigarette epidemic
Here are some key takeaways about the action needed to end the youth e-cigarette epidemic.
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Kicking off Black History Month with our first #NoMentholMonday
Today marks the beginning of America’s 40th Black History Month.
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Truth Initiative Board Chair Mike Moore announces CEO and President Robin Koval will retire after a decade of transformational leadership
Robin Koval, CEO and President of Truth Initiative, will retire in October 2023 after 10 years of transformational leadership.
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Tobacco use in California 2019
An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in California.
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truth asks if it is just business or is it exploitation
A new campaign from truth® exposes the tobacco industry’s exploitation of individuals with mental health conditions and members of the military.
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Why we need more research on how to help young people quit vaping
Despite a strong demand for quitting vaping programs among young people, there is limited research on how to help young adults 18-24 quit vaping, according t
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JUUL use doubles in one year, driving ’unprecedented increase’ in tobacco use among young people
The percentage of young people aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, signaling an alarming increase in use frequency.
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Youth Vaping Prevention & Resources to Quit
To educate America’s students about the health dangers of e-cigarette use and reverse the pervasive youth vaping epidemic, Truth Initiative and Kaiser Perman
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Women’s colleges now eligible for tobacco-free campus grant
Truth Initiative is accepting applications for grants to women’s colleges, minority-serving academic institutions and community colleges to adopt tobacco-fre
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Significant Decline in E-cigarette Use Among High School Students Indicates Progress, Yet Challenges Persist in Youth Tobacco Prevention
The release of the 2023 National Youth Tobacco Survey (NYTS) marks a notable achievement in the fight against youth tobacco use.
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Surgeon General's report confirms youth should not use e-cigarettes
The Surgeon General’s report on e-cigarettes released today confirms the indisputable fact that youth should not be using nicotine or tobacco in any form.
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