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Truth Initiative is America’s largest nonprofit public health organization committed to making tobacco use a thing of the past.

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We give young people the facts about tobacco and the industry behind it, engage individuals and groups to make change in their communities, innovate ways to end tobacco use and join forces with collaborators committed to a tobacco-free future.

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    Displaying 36 of 145 Search Results

  1. Report Report Research & Resources
    Students in hallway

    A classroom crisis: How the youth vaping epidemic is impacting teachers

    As the youth vaping epidemic continues to surge, schools are playing a central role in confronting and addressing the crisis.

    Apr. 27, 2020
    Emerging Tobacco Products
    E-cigarettes / Vaping
  2. News Article News Article Research & Resources
    Covid Image

    Majority of young vapers worry about COVID-19 risk and want to quit

    … about COVID-19 risk and want to quit News ArticleQuitting smoking / vaping Tools e-cigarettes The … people who use e-cigarettes to quit vaping. Nearly two-thirds – 62% …

    Jun. 08, 2020
    Quitting smoking / vaping
    Tools
  3. Press Release Press

    Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action

    … Youth Across America Rally Over Vaping Epidemic for truth® National … for young people looking to quit vaping. To-date more than 54,000 … vaping, visit thetruth.com/quit or text DITCHJUUL to 88709 for …

    Oct. 09, 2019
  4. Report Report Research & Resources
    Puff Bars

    Dangerous loopholes: Young e-cigarette users report swapping products as vaping policies change

    Following the removal of certain flavors of JUUL young users switched to other brands still offering sweet and fruity flavors.

    Jun. 02, 2020
    Emerging Tobacco Products
    E-cigarettes / Vaping
  5. Press Release Press
    juul and cigarettes

    CDC data strengthens concerns over vaping teens turning to cigarettes

    New data from the National Youth Tobacco Survey show that declines in cigarette smoking remain stalled and that teens are using two or more tobacco products.

    Feb. 11, 2019
  6. Press Release Press

    Truth Initiative® Awards First-Ever truth IMPACT Scholarships for Speaking Out About the Youth Vaping Epidemic

    Truth Initiative announced today that Ally Harrison of Baytown, Texas and Carlos Magdaleno of Santa Ana, California are the inaugural winners of the truth Im

    Nov. 14, 2019
  7. News Article News Article Research & Resources
    Guy drinking coffee looking at ipad

    How digital tools can help tobacco users quit for good

    With annual quit success rates at roughly 7%, new digital-based quit tools — everything from online social communities to text message-based programs — are h

    Jan. 10, 2020
    Quitting smoking / vaping
    Tools
  8. Press Release Press
    juul closeup

    First-of-its-kind free e-cigarette quit program now available to young vapers looking for help

    Truth Initiative has launched a text message program that’s designed for e-cigarette users to quit vaping in the wake of the youth e-cigarette epidemic.

    Jan. 18, 2019
  9. News Article News Article Research & Resources

    Helping people with HIV/AIDS quit smoking

    Smoking cigarettes is dangerous for everyone, but for people with HIV, it puts them at a higher risk of the negative health effects of tobacco use and HIV-re

    Dec. 01, 2016
    Quitting smoking / vaping
    Tools
  10. Research Article Research Article Research & Resources
    quit smoking

    Internet tools can help smokers quit

    … Internet tools can help smokers quit Research ArticleQuitting smoking / vaping Tools cessation schroeder … as effective at helping smokers quit as face-to-face or telephone …

    May. 23, 2016
    Quitting smoking / vaping
    Tools
  11. News Article News Article Research & Resources

    Few adults start using JUUL to quit smoking, new study finds

    Of the 15% of adult smokers who have tried JUUL, only about one-third used the product to quit smoking.

    Jul. 08, 2019
    Emerging Tobacco Products
    JUUL
  12. News Article News Article Research & Resources
    fruits

    4 foods and drinks that could help smokers quit

    Certain foods and drinks can be a potential benefit—or burden—when trying to quit smoking.

    Apr. 28, 2017
    Quitting smoking / vaping
    Tools