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Youth Activism

​Enlisting and empowering youth and young adults is an important part of the movement to make commercial tobacco use a thing of the past. Truth Initiative trains and inspires young people to take action in their communities as truth community leaders, college leaders and ambassadors.

Learn more about these programs and how to apply.

Why smoking remains higher in these Southern and Midwestern states

Truth Initiative’s latest “Tobacco Nation” report, the third report since 2017, analyzes geographic disparities in tobacco use.

Read this before trying to quit smoking ‘cold turkey’

Quitting “cold turkey” has a low success rate due to the nature of addiction — addiction undermines willpower, or the ability to control impulses through dec

E-cigarettes are creating a new source of environmental pollution

As youth vaping continues at epidemic levels, many young e-cigarette users report throwing away, improperly recycling, or littering the devices, according to

How a free vaping prevention curriculum can help middle schools

Here’s why Vaping: Know the truth is meeting an urgent need.

Smoking rates decline steeply in teens in 2021

Youth smoking dropped to an all-time low in 2021, representing a colossal win for public health initiatives tackling smoking in young people, including those

E-cigarette CEOs admit under oath that they do not know all the harmful health effects of nicotine

Chief executives of major e-cigarette companies admitted, under oath, that their products can lead to nicotine addiction and that they do not know all of the

Unvaping America’s Youth

What you need to know about new synthetic nicotine products

A new wave of synthetic nicotine products are emerging on the market, raising regulatory questions and health concerns as youth vaping continues at epidemic

Young activists want the White House to know vaping nicotine is a mental health issue

Young people nationwide are mobilizing to demand that the White House, the Food and Drug Administration, and other decision makers declare youth vaping nicot

While you were streaming: Smoking on demand

A surge in tobacco imagery on TV, Netflix and other streaming platforms is putting youth at risk.

Thrive: A Youth Mental-Health Summit