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  1. News Article News Article Research & Resources

    Truth Initiative and CVS launch program to help HBCUs and community colleges go tobacco-free

    Truth Initiative and the CVS Health Foundation are joining together to support HBCUs and community colleges implement smoke- or tobacco-free campus policies.

  2. News Article News Article Research & Resources

    Hookah is the most popular flavored tobacco product among youth

    Flavors play a significant role in drawing youth to use hookah, and they are one of the main reasons youth use the product.

  3. Less is more when it comes to the FDA’s game-changing nicotine reduction plan

    The agency’s stand on nicotine goes to the heart of the problem and addresses it at its core — dismantling a product that has been engineered to be as addict

  4. Incoming FDA Commissioner Dr. Robert Califf must stand up to the tobacco industry and protect youth from nicotine addiction

    The FDA now has the strong, science-driven leadership needed to take a stand on the risks of commercial nicotine and dangers of youth vaping.

  5. Research Article Research Article Research & Resources

    How graphic warning labels could trigger thoughts of quitting

    New research shows that viewing graphic anti-smoking images on cigarette packs triggers brain activity linked to emotion, decision-making and memory, suggest

  6. News Article News Article Research & Resources

    Going back to school may lead to more vaping – here’s what educators and communities can do about it

    As students return to campuses nationwide, schools and communities can help prevent vaping from making a big return alongside them.

  7. CVS Health and Truth Initiative challenge all women’s colleges to go tobacco-free

    CVS Health and Truth Initiative are calling upon women’s colleges to apply for grants dedicated to adopting 100 percent tobacco-free campus policies.

  8. News Article News Article Research & Resources

    Black leaders and public health groups call for ending menthol cigarette sales

    Many prominent Black civil rights leaders, faith leaders, public officials, and public health experts are calling for the White House to stop delaying and en

  9. News Article News Article Research & Resources

    Played: Tobacco use widespread in video games played by youth

    Smoking is prevalent and often glamorized in video games popular among youth, according to Played: Smoking and Video Games, a review of research from Truth I

  10. Research Article Research Article Research & Resources

    Vaping curriculum by truth increases student knowledge about e-cigarettes

    An online course about the dangers of using e-cigarettes significantly increased e-cigarette knowledge among middle and high school participants, according t

  11. News Article News Article Research & Resources

    Inaction in the face of opportunities to ban menthol cigarettes

    Recent efforts to push for a federal menthol cigarette ban have brought together truth® and DoSomething.org to enlist youth to urge the FDA to enact such a b

  12. News Article News Article Research & Resources

    Youth vaping, mental health and the importance of quitting: A Q&A with the National Council for Mental Wellbeing

    To discuss the youth vaping and youth mental health crises, Truth Initiative spoke with Tamanna Patel from the National Council for Mental Wellbeing.