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Customizing a mobile program to help rural Alaska native youth quit tobacco
Truth Initiative is partnering with the Yukon-Kuskokwim Health Corporation to create a customized version of This Is Quitting, a mobile quit program for teen
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Nearly 1 in 5 adults used tobacco regularly in 2020
The prevalence of cigarette use – by far the most popular tobacco product among adults – emphasizes the need for the federal government to follow through on
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One-third of parents had no awareness of JUUL at start of youth e-cigarette epidemic
35.9% of parents of middle and high school students had no awareness of JUUL as the vaping epidemic was intensifying, according to a new Truth Initiative stu
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As Oscar season kicks off, tobacco imagery still pervades movies
As youth vaping remains at epidemic levels, tobacco imagery in movies can contribute to an overall problem.
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Helping youth activists spread the truth about tobacco
truth® is now taking applications for the second annual National Summit on Youth Activism, scheduled for July 12-16 in Orlando, Florida.
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How the tobacco industry is renewing its assault on science
Recognizing that the tobacco industry’s participation in scientific spaces sows confusion and grants the tobacco industry credibility is the first step in pr
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New federal data: flavored e-cigarettes continue to drive youth vaping epidemic, with disposable use up 1,000% among high schoolers
New federal data show youth vaping has declined, but remains at epidemic levels in the absence of comprehensive e-cigarette regulation.
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Newest truth® opioid misuse campaign underscores need for youth education and prevention
With “Best Day,” the latest installment of The Truth About Opioids campaign from Truth Initiative, truth continues to educate young people about the risks of
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Most JUUL-related Instagram posts appeal to youth culture and lifestyles, study finds
A study published in the journal Tobacco Control found that more than half of Instagram posts about JUUL are youth- and lifestyle-focused.
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Youth Across America Rally Over Vaping Epidemic for truth® National Day of Action
Youth activists are taking the #DITCHJUUL rally cry to their campuses and communities across the country, with more than 200 events happening this week.
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How are schools responding to JUUL and the youth e-cigarette epidemic?
Discover what schools are doing to address the use of JUUL, the most popular e-cigarette in the country.
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New study raises concerns that youth vaping nicotine may reverse declines in other drug use
New research provides compelling evidence that the youth e-cigarette epidemic, which is increasing overall youth tobacco use to a rate unseen in nearly two d
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