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  1. News Article News Article Research & Resources

    How celebrity-branded and tech-forward e-cigarettes may be contributing to youth nicotine use

    In the growing e-cigarette marketplace, celebrity brands and tech-forward designs may be contributing to youth uptake of these cheap, flavored, and highly ad

  2. News Article News Article Research & Resources

    Why is smoking still being glamorized in media and pop culture?

    Even as national smoking rates have declined to record lows, there has been a pervasive re-emergence of smoking imagery on screens.

  3. News Article News Article Research & Resources

    Smoke screens: Is tobacco use in youth-rated movies still a problem?

    Tobacco use on screen is a public health concern because exposure to smoking imagery in movies can cause young people to start smoking.

  4. News Article News Article Research & Resources

    These 10 youth-serving groups want to get smoking off movie screens

    Ten youth-serving groups received grants from Truth Initiative® and Trinity Health to get rid of smoking in movies, one of the few places where it continues

  5. News Article News Article Research & Resources

    Are kids using nicotine in the classroom? What to look for and how to talk about risks

    As students return to the classroom this fall, they’ll be excited to show off new clothes, sneakers, and electronics – and possibly new nicotine products.

  6. News Article News Article Research & Resources

    Pervasive tobacco imagery on screen endangers youth and demands action

    Truth Initiative is calling for a comprehensive set of policies to curb tobacco depictions on screens.

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  8. News Article News Article Research & Resources

    The surprising thing almost all Emmy-nominated dramas and comedies have in common

    Almost all the finalists in the comedy and drama categories are losing when it comes to public health.

  9. News Article News Article Research & Resources

    5 unexpected ways smoking affects your body

    Smoking cigarettes can cause lung cancer and heart disease, but did you know that it may also dull your taste buds or impair your hearing?

  10. News Article News Article Research & Resources

    Truth Initiative youth fellows visit Capitol Hill

    Thirty youth fellows visited Capitol Hill Thursday as part of their year-long fellowship with Truth Initiative

  11. News Article News Article Research & Resources

    2021 class of truth Ambassadors launch community projects

    Thirteen young leaders from across the country are creating and committing to local projects that inspire tobacco/vape-free communities as the newest class o

  12. News Article News Article Research & Resources

    What the Oscars tell us about smoking in the movies in 2017

    Of the 2017 Oscar-nominated feature films that were rated PG-13 (excluding animation and documentary categories), 70 percent depicted tobacco use.