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Text message program from Truth Initiative helps teens quit e-cigarettes

Teens enrolled in Truth Initiative’s text message-based quit-vaping program were 35% more likely to quit vaping nicotine within seven months compared to thos

Alma Adams takes on the tobacco industry

Alma Adams, a two-term U.S. representative from Greensboro, N.C.

NYC This is Quitting Resources

Quit Vaping Study FAQs

Below are some frequently asked questions about participating in the Quit Vaping Study

Expanding our mission with an opioid education and prevention campaign

Truth Initiative is collaborating with the Office of National Drug Control Policy and the Ad Council on an opioid public education and prevention truth campa

2021 class of truth Ambassadors launch community projects

Thirteen young leaders from across the country are creating and committing to local projects that inspire tobacco/vape-free communities as the newest class o

Nine young leaders are mobilizing their peers as the new class of truth Ambassadors

As one of the youth leadership programs at Truth Initiative, truth Ambassadors are young people who are passionate about tobacco control advocacy.

Get Involved

Join us in investigating, exposing, and amplifying the truth about commercial tobacco. Learn about how you can help achieve a future free from lifelong addiction through activism, scholarships, studies, and more. You can also join us to learn more about the opioid epidemic, the dangers of opioid misuse and addiction, and the role you can play in creating change in your community. Let’s work together.

This Earth Day consider the impact of smoking on the environment

This Earth Day let’s consider some of the facts about cigarettes and their impact on the environment.

Young ex-vapers share their experience and advice on quitting vaping

Here are some of their best tips and advice, including about how to cope with cravings and take the first steps to successfully quit for good.

Twitter marketing on new heated tobacco products transforms into word-of-mouth conversations

Twitter posts about new heated tobacco products like IQOS, Ploom, and Glo doubled in number and shifted from majority commercial tweets to majority organic p

How a vaping prevention curriculum can help teachers, schools and communities reverse the youth e-cigarette epidemic

A modern approach that’s guiding teachers and educating America’s youth about the dangers associated with e-cigarette use and vaping is meeting an urgent nee