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Big Tobacco $20: States $1 = deadly ratio

Tobacco companies spend $20 to market their deadly products for every $1 the states spend on programs to prevent kids from smoking and help smokers quit, acc

Tobacco use in the American Indian/Alaska Native community

This fact sheet about smoking and American Indians/Alaska Natives outlines patterns of use, industry targeting and health effects.

An end to commercial tobacco use? Public health experts weigh in

The “endgame” strategy to move toward the end of commercial tobacco and nicotine use, except medications approved by the FDA, is gaining momentum

What are Puff Bars?

Mimicking the popular e-cigarette JUUL, disposable Puff Bars are a type of vape that contain high levels of nicotine and come in many youth-appealing flavors

The opioid crisis

Young people are particularly vulnerable to opioid misuse. Two decades of combating commercial tobacco use has prepared us to continue the fight and contribute to ending this epidemic by sharing our expertise in youth and young adult education and prevention.

3 important things to know about quitting nicotine during times of stress

Nicotine use – whether through smoking or vaping – can increase stress levels, and quitting nicotine can improve mental health.

The difference between commercial tobacco and sacred tobacco

Why smoking remains higher in these Southern and Midwestern states

Truth Initiative’s latest “Tobacco Nation” report, the third report since 2017, analyzes geographic disparities in tobacco use.

JUUL spends more than double on corporate responsibility advertisements compared to youth prevention efforts

A new study highlights the tobacco industry’s efforts to overhaul its reputation as it recruits a new generation of tobacco users.

Exposure to e-cigarette ads may enhance curiosity/usage among young adults

Exposure to e-cigarette advertisements may enhance curiosity and usage among young adults, according to the study “Impact of Exposure to Electronic Cigarette

New Truth Initiative Study Finds JUUL Use Doubled in One Year as Tobacco and Nicotine Use Among Youth Reaches Highest Level in Decades

The percentage of teens and young adults aged 15-34 who have ever used JUUL more than doubled between 2018 and 2019, according to a new study published in JA

Tobacco and pharmacies don’t mix: Truth Initiative attends annual Walgreens shareholder meeting

Truth Initiative Attends Annual Walgreens Shareholder Meeting where the organization will again ask the company to reconsider selling tobacco products.