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New report shows tobacco imagery continues to influence youth vaping initiation through on-screen entertainment most popular among 15- to 24-year-olds
Truth Initiative’s annual “While You Were Streaming” study illustrates impact of troubling trend on youth e-cigarette public health crisis
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A national Healthy Homes Month reminder: Secondhand smoke kills
June marks National Healthy Homes Month, a good opportunity to focus on the dangers of secondhand smoke on children, nonsmoking adults and pets.
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truth campaign grabs 4 Effies, 2 Big Apple Awards
The truth campaign picked up 4 Effie Awards and 2 Big Apple awards for its campaign encouraging youth to reject tobacco use
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Public health and civil rights groups call on White House to stop delaying and end menthol cigarette sales
Public health and civil rights groups gathered for a “Menthol Funeral” to protest the administration’s delay in finalizing the Food and Drug Administration’s
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4 tips for quitting tobacco from Millie Martinez, a former menthol smoker
If you or someone you care about is making a pledge to quit smoking, there are tools and resources to help.
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Mapping a COVID-19 vulnerability: Areas of South and Midwest have fewer hospital beds and higher smoking rates
Alarmingly, areas of the country with high rates of smoking are also among those with lower hospital capacity.
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17 more colleges and universities pledge to go tobacco/vape-free
Eighteen colleges and universities are working toward adopting a 100% tobacco/vape-free campus policy.
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Truth Initiative Urges Swift Action to Prevent Delay in Removing Menthol and Cigar Flavors, Citing Serious Health Implications
We cannot afford to wait any longer for the menthol and flavored cigar rules to be enacted.
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Youth are interested in vaping prevention and quit resources – educators can help
Health and education experts joined Truth Initiative CEO and President Robin Koval to discuss how schools should educate students about the health risks of n
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Featured partnerships
We partner with states and territories and some of the best brands and organizations on the planet. Here are some of the ways we’ve joined forces.
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Our Team
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Megan Jacobs
As the Senior Vice President of product for the Innovations center at Truth Initiative, Jacobs brings an empathic, user-centered approach to product design t
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Our Team
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Alex Parks
Alexandra Parks is responsible for cultivating and establishing partnerships across different sectors, including national stakeholders, youth-serving organiz
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