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Tobacco in Pop Culture

FDA must stop sales of all flavored products and restrict marketing and sales to protect kids

It is a positive step that the FDA recognizes the critical role flavors play in the skyrocketing youth use of e-cigarettes and is planning action to reduce t

Truth Initiative applauds action to hold maker of American Spirit accountable

Breathe DC filed a lawsuit in D.C. Superior Court on Monday against Santa Fe Natural Tobacco Company for deceptive marketing.

Truth Initiative youth fellows visit Capitol Hill

Thirty youth fellows visited Capitol Hill Thursday as part of their year-long fellowship with Truth Initiative

5 strategies for passing local laws against flavored tobacco

A new Truth Initiative® report summarizes interviews with public health officials to uncover what it takes to takes to pass policies restricting flavored tob

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Join us in investigating, exposing, and amplifying the truth about commercial tobacco. Learn about how you can help achieve a future free from lifelong addiction through activism, scholarships, studies, and more. You can also join us to learn more about the opioid epidemic, the dangers of opioid misuse and addiction, and the role you can play in creating change in your community. Let’s work together.

Progress ending youth tobacco use stalled - National Youth Tobacco Survey 2015

Truth Initiative CEO Robin Koval responds to new data in the NYTS 2015.

10 historically and predominantly black institutions pledge to go tobacco/vape-free with Truth Initiative program

Eight historically Black colleges and universities and two predominantly Black institutions were awarded grants from Truth Initiative® to adopt a 100% tobacc

Jessica Miller Rath

As a behavioral scientist, Dr. Jessica Rath leads the formative research and impact evaluation of the truth® campaign.

How the tobacco industry is renewing its assault on science

Recognizing that the tobacco industry’s participation in scientific spaces sows confusion and grants the tobacco industry credibility is the first step in pr

Why are 72% of smokers from lower-income communities?

Tobacco companies have targeted low-income populations in many ways over many years, creating smoking rate disparities that did not previously exist.

2021 class of truth Ambassadors launch community projects

Thirteen young leaders from across the country are creating and committing to local projects that inspire tobacco/vape-free communities as the newest class o