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CalPERS bet on Big Tobacco is bad economics for California
California Public Employees’ Retirement System officials are reportedly considering reversing the pension fund’s longtime ban on investing in tobacco compani
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Study examines tobacco and e-cigarette ads online
A study examining tobacco and e-cigarette online advertisements finds that the ads primarily focus on promoting e-cigarettes, snus, and cigars.
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truth encourages young people to tell Big Tobacco why they’re ‘Worth More’ in its new campaign
truth® teams up with Imagine Dragons vocalist Dan Reynolds and country star Jon Pardi to expose Big Tobacco for its manipulation of lower-income communities.
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The President’s FY18 budget could reverse years of progress in tobacco control
The president’s proposed fiscal year 2018 federal budget includes cuts to programs at the Centers for Disease Control, National Institutes of Health and the
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Next chapter begins as tobacco control leader becomes Truth Initiative
The American Legacy Foundation has delivered creative and effective public education messages to youth and young adults through its truth® campaign for 15 ye
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'Black Lives / Black Lungs' documentary shows how menthol tobacco ended up in black communities
“Black lives / Black Lungs” explores the history, marketing tactics and impact of the tobacco industry targeting African-Americans with menthol tobacco produ
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Natural tobacco agreement fails to protect the public from misleading claims and imagery
Truth Initiative and the Campaign for Tobacco-Free Kids today criticized as wholly inadequate an agreement reached between the Food and Drug Administration (
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Next chapter begins as tobacco control leader becomes Truth Initiative
The American Legacy Foundation has delivered creative and effective public education messages to youth and young adults through its truth®campaign for 15 yea
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Happy holidays from Big Tobacco: Five of this year’s seasonal marketing pushes
This year’s holiday greetings from tobacco companies come with party tips, free gift tags, DIY decoration ideas and, of course, lots of coupons for tobacco.<
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Alma Adams Scholarship: Rewarding student action to make tobacco a thing of the past
Truth Initiative® is offering two $5,000 scholarships to support undergraduate and graduate students who are innovatively confronting tobacco use.
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YouTube recommendations expose viewers to pro-tobacco content
Research from Truth Initiative published in Nicotine and Tobacco Research finds some viewers seeking tobacco-related information on YouTube were recommended
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From social taboo to target market: How tobacco use became a women’s issue
Something interesting happened after the U.S. Surgeon General issued a report confirming the link between smoking and cancer in 1964.
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