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  1. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in New York 2021

    An up-to-date look at tobacco use rates, tobacco control funding, tobacco laws, cessation statistics, and tobacco tax in New York.

  2. Truth Initiative Names Initiative as Media Agency of Record

    Truth Initiative, a national public health organization dedicated to preventing youth and young adult nicotine addiction and empowering quitting for all, has

  3. Fact Sheet Fact Sheet Research & Resources

    Tobacco use in the military

    The U.S. military has a culture of tobacco use, which decades of tobacco industry targeting has helped create and support.

  4. Report Report Research & Resources

    Tobacco Nation in the age of covid-19

    Areas of the country with high rates of smoking—a risk factor for COVID-19 infection—are also among those with the lowest hospital capacities.

  5. New Report Details Alarming Surge in Tobacco Imagery in On-Screen Entertainment Most Popular Among Youth and Young Adults

    Tobacco imagery is surging in shows, social media, music videos and movies — including nearly every Best Picture nominee at the 2024 Academy Awards

  6. Report Report Research & Resources

    Lights, Camera, Tobacco?

    How rising smoking and vaping imagery in top entertainment influences e-cigarette use and fuels nicotine addiction among young audiences.

  7. 2022 survey shows youth e-cigarette epidemic remains a serious public health threat

    Over 2.5 million teens use e-cigarettes with nearly half (46%) of high schoolers who vape doing so on a frequent basis putting a new generation at risk for a

  8. Report Report Research & Resources

    The truth about opioids

    The Truth About Opioids is helping young people understand the facts about opioids, the risk of addiction and the crucial role they can play in solving the c

  9. News Article News Article Research & Resources

    3 ways tobacco use impacts your sex life

    Big Tobacco works hard to make smoking and vaping seem sexy.

  10. News Article News Article Research & Resources

    Action needed: Tobacco in pop culture

    Despite a 1998 law prohibiting paid tobacco product placements in movies and TV programming, tobacco imagery is still seen on screens everywhere, including m

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  12. Fact Sheet Fact Sheet Research & Resources

    The link between cannabis and tobacco

    This resource presents information about the current state of legalization and changing state laws regarding cannabis, the evolving product landscape, as wel