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A classroom crisis: How the youth vaping epidemic is impacting teachers
As the youth vaping epidemic continues to surge, schools are playing a central role in confronting and addressing the crisis.
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Educators share how a free vaping prevention curriculum has helped their students
As youth continue to use e-cigarettes at alarming rates, vaping has become a major distraction for many educators and students
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What would happen if new tobacco products ‘akin to iPhones’ were sold in the U.S.?
The way IQOS is marketed raises concern about the appeal of heat-not-burn tobacco products to youth and young adults.
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Tobacco use in the military
The U.S. military has a culture of tobacco use, which decades of tobacco industry targeting has helped create and support.
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New report finds parents unaware that video games contain smoking images with many targeting teens
Smoking is prevalent and often glamorized in video games played by youth, but a new report, released today by Truth Initiative®, finds that most parents are
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Straight to vape
Study finds that youth and young adults with high exposure to popular streaming and TV shows containing tobacco images are three times more likely to start v
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A toxic, plastic problem: E-cigarette waste and the environment
With a 399.73% increase in retail e-cigarette sales from 2015 through 2020, the environmental consequences of e-cigarette waste are enormous.
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Truth Initiative Names Initiative as Media Agency of Record
Truth Initiative, a national public health organization dedicated to preventing youth and young adult nicotine addiction and empowering quitting for all, has
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Tobacco’s starring role
Tobacco imagery maintained its recurring and often starring role in popular on-screen entertainment in 2021
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As Quitting Nicotine Trends on Social Media, truth® Supports Young People With Free Tools and Resources
As Quitting Nicotine Trends on Social Media, truth® Supports Young People With Free Tools and Resources
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Authorities step up measures to address unauthorized e-cigarette sales
The battle against illegal e-cigarettes has intensified as federal and state authorities take action to protect young people from the thousands of unauthoriz
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To fully understand tobacco use among AANHPI, representation in research matters
More specific data is needed to study tobacco use among the AANHPI community and help address disparities.
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