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How nicotine replacement therapy can help young adults quit nicotine for good
NRT is a safe and effective way of weaning off nicotine. NRT delivers a dose of nicotine more slowly than cigarettes, e-cigarettes, dip, or chew.
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3 myths about mental health and quitting nicotine
When it comes to nicotine and mental health, there are some common myths that can bring about challenges and questions.
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How does vaping nicotine impact sleep?
The research shows that vaping nicotine is associated with sleep problems.
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80% of this year’s Oscar® Best Picture nominees include tobacco imagery
Eight of the 10 films nominated for Best Picture at the 2025 Oscars® contain tobacco imagery, including “Anora,” “A Complete Unknown,” and “Emilia Pérez” whi
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Lights, Camera, Addiction? Smoking Dominates Oscar® “Best Picture” Nominees
Lights, Camera, Addiction? Smoking Dominates Oscar “Best Picture” Nominees infographic
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3 ways tobacco and nicotine use impact your sex life
Big Tobacco works hard to make smoking and vaping seem sexy.
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Strong state policies in California and Massachusetts significantly reduced youth access to flavored tobacco products
California and Massachusetts – demonstrate the effect that strong state policies can have on reducing sales and limiting youth access to flavored nicotine.
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The Truth About the Tobacco Industry and the Retail Environment
This report reviews the science around marketing in the retail environment and the massive impact it has on driving tobacco use
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Young leaders address nicotine addiction as truth Ambassadors
Eight young leaders from across the country are committed to national and local action to empower lives free from nicotine addiction as the new class of trut
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3 important things to know about quitting nicotine during times of stress
Nicotine use – whether through smoking or vaping – can increase stress levels, and quitting nicotine can improve mental health.
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A breath of fresh air: The immediate benefits of quitting smoking or vaping nicotine
Learn about short- and long-term benefits of quitting smoking and vaping
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Introducing “You Got This Day” for people quitting nicotine in 2025
Truth Initiative is giving a new meaning to Quitter's Day, renaming it “You Got This Day” to empower people to push through challenges and keep working
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