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In our fight to end smoking, vaping and nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in tobacco and substance use.

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Who we are

Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

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What we do

We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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    Displaying 1356 of 1363 Search Results

  1. Winner Award

    2017 Shorty Social Media Award

    Pets & Animals

    #CATmageddon

  2. Winner Award

    2017 PRSA Bronze Anvil

    Media Relations, Nonprofit Organizations

    #CATmageddon

  3. Winner Award

    2017 PRSA Bronze Anvil

    Creative Tactics, Associations/Government/Nonprofit Organizations

    #CATmageddon

  4. Award of Excellence Award

    2017 PRSA Silver Anvil

    Public Service (not-for-profit)

    #CATmageddon

  5. Winner Award

    2018 Clio Awards

    Film Technique (Music - Adapted)

    "Twinkle Twinkle Little Dick"

  6. Winner Award

    2018 Cynopsis Social Good Awards

    Branded Campaign for a Digital, Broadcast or Cable TV Series

    Go Away Big Tobacco

  7. Winner Award

    2018 Cynopsis Social Good Awards

    Awareness Campaign/Initiative - Children's Sector

    Truth Trivia

  8. Winner Award

    2018 Internet Advertising Competition

    Best Advocacy Integrated ad campaign

    Rainbow Lane

  9. Winner Award

    2018 Shorty Social Media Award

    Best multi-platform partnership

    Applying Logic

  10. Gold Award

    2018 David Ogilvy Awards

    Unexpected Targeting and Segmentation 

    #STOPPROFILING

  11. Inaugural Winner Award

    2018 Clarence B Jones Impact Award

    The Communications Network Award

    Be the Generation that Ends Smoking #FinishIT

  12. Silver Award

    2018 Effie Awards

    Disease Awareness & Education: Advocacy

    #STOPPROFILING