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In our fight to end smoking, vaping and nicotine addiction, we focus on the issues that matter most. We constantly monitor the latest topics and trends in tobacco and substance use.

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Truth Initiative is America's largest nonprofit public health organization committed to making tobacco use and nicotine addiction a thing of the past.

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Get the latest facts and analyses on the most important issues related to smoking, vaping, nicotine and substance use.

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What we do

We give young people the facts about smoking, vaping, nicotine and the tobacco industry, engage individuals and groups to make change in their communities, innovate ways to end nicotine addiction and join forces with collaborators committed to a future where tobacco and nicotine addiction are a thing of the past.

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  1. Report Report Research & Resources

    Tobacco Nation: The deadly state of smoking disparity in the U.S.

    Smoking rates in “Tobacco Nation” are undermining dramatic declines in smoking across America.

    Oct. 04, 2017
    Smoking by Region
    Geographic Disparity Smoking Rates
  2. Report Report Research & Resources

    Tobacco Nation: An ongoing crisis

    Examining the health and policy disparities of U.S. states with the highest smoking rates.

    Jun. 06, 2019
    Smoking by Region
    Geographic Disparity