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  1. News Article News Article Research & Resources

    Nearly 1 in 5 adults used tobacco regularly in 2020

    The prevalence of cigarette use – by far the most popular tobacco product among adults – emphasizes the need for the federal government to follow through on

  2. News Article News Article Research & Resources

    Truth Initiative youth advocates honored

    Three Truth Initiative® youth activists were honored at the 2016 Campaign for Tobacco Free Kids Youth Advocates of the Year Gala

  3. News Article News Article Research & Resources

    Why the rise in youth e-cigarette use may be worse than we think

    Accurately measuring rates of youth vaping is challenging because of the varieties of products and their rapid growth in recent years.

  4. FDA’s reduced nicotine plan could be game-changer in tobacco epidemic

    Today’s announcement on nicotine goes to the heart of the ongoing tobacco epidemic and addresses it at its core.

  5. truth® campaign successful in saving lives and preventing youth smoking

    Exposure to the award-winning truth campaign prevented more than 300,000 U.S. youth and young adults from becoming smokers during 2015-2016.

  6. Research Article Research Article Research & Resources

    How mobile marketing for e-cigarettes may be aimed at youth

    E-cigarette marketing on mobile channels shows that companies are emphasizing flavors and high-tech features, strategies that may attract youth.

  7. FDA proposes needed action on menthol, but falls short to stem youth e-cigarette epidemic

    The agency's plans to take action on menthol cigarettes and flavored cigars are significant, but the proposed sales restrictions on e-cigarettes are not

  8. News Article News Article Research & Resources

    Using e-cigarettes increases likelihood of using cigarettes among youth, study finds

    A new study finds that e-cigarettes are acting as entry nicotine products that may lead to the use of more harmful and toxic nicotine products.

  9. News Article News Article Research & Resources

    What can streaming services do about exposing youth to on-screen smoking?

    Given the popularity and impact of streaming content among young viewers, do streaming services have a responsibility to address this issue?

  10. News Article News Article Research & Resources

    A lot of youth think they aren’t vaping nicotine, but is that true?

    Even though nearly all e-cigarettes sold in regular retail stores contain nicotine, the majority of youth e-cigarette users think they vape only flavoring.

  11. Infographic Infographic Research & Resources

    Tobacco use in the LGBT community

    Tobacco use in the LGBT community one page infographic

  12. Research Article Research Article Research & Resources

    2016 National Summit on Youth Activism concludes

    A summer tobacco-control training program for youth who are recruited to attend from community-serving organizations around the country.