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E-cigarette products sold on the market quadruple in just one year
The number of unique e-cigarette products, many of which come in youth-appealing flavors, more than quadrupled from 453 in June 2021 to 2,023 in June 2022
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Harm Reduction Infographic
The tobacco industry has been trying to co-opt the term "harm reduction" as part of its business strategy to expand its user base.
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Tobacco use in the LGBT community
Tobacco use in the LGBT community one page infographic
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New survey shows progress on curbing teen vaping, but e-cigarette use remains high as access to flavors, risk of nicotine addiction, and impact on youth mental health concerns grow
The 2021 MTF data show progress in the fight to curb youth nicotine vaping, signaling efforts to provide education to prevent e-cigarette use and quitting re
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2021 Annual Report
We are pleased to share the significant progress we made in 2021, detailed in this report: Creating a future free from smoking, vaping, and nicotine.
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2021 Financial Statements
We have audited the accompanying consolidated financial statements of Truth Initiative Foundation and Affiliate (Truth Initiative), which comprise the consol
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Vaping in the Workplace
Regulations on vaping in the workplace are piecemeal at best, with less than half of states explicitly banning e-cigarette use in workplaces.
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Rising vaping rates among lesbian, gay, and bisexual young people outpace peers, widening tobacco use gap
Between 2020 and 2021, e-cigarette use rates rose at higher rates among lesbian, gay, and bisexual youth compared to heterosexual youth.
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5 keys to reversing the youth e-cigarette epidemic
Here are some key takeaways about the action needed to end the youth e-cigarette epidemic.
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Teen Vogue Summit highlights anti-Black racism and tobacco marketing with Youth Board Liaison Giana Darville
Truth Initiative Youth Board Liaison Giana Darville exposed connections between anti-Black racism, mental health, and tobacco marketing as a panelist at Teen
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Misplaced trust in tobacco companies tied to nearly doubled odds of vaping in young people
New study shows young people had nearly twice the odds of using e-cigarettes if they thought that tobacco companies don’t want young people to try vaping so
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How quitting nicotine can improve mental health
Quitting can alleviate symptoms of nicotine withdrawal and lead to long-term improved mental health, and free, anonymous quit support tailored specifically t
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