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Policies to reduce cigarette litter have strong support
Nearly three-quarters (72.4%) of U.S.
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Truth Initiative Statement on Harm Reduction
Sept. 28, 2021
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How to quit vaping – or help someone quit – during the coronavirus pandemic
There is growing evidence that vaping can harm lung health overall.
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Using e-cigarettes increases likelihood of using cigarettes among youth, study finds
A new study finds that e-cigarettes are acting as entry nicotine products that may lead to the use of more harmful and toxic nicotine products.
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Are organic or natural cigarettes safer to smoke?
Organic tobacco and tobacco with no additives does not make a healthier or safer cigarette.
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truth® exposes unexpected ways tobacco affects young people
Did you know that smoking may dull your taste buds, harm the environment, and even impact your sex life?
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American Spirit: Not a safer choice
Researchers at the Schroeder Institute for Tobacco Research and Policy Studies at Truth Initiative® found that nearly 64 percent of Natural American Spirit s
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CDC highlights need for comprehensive smoke-free policies
New data from the CDC shows that half the country is not protected from the harms of secondhand smoke via comprehensive smoke-free laws.
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Big Tobacco finally forced to tell the truth about its deadly products through court-ordered ads
The tobacco industry has begun publishing advertisements, or “corrective statements,” outlining the truth about the deadly and harmful effects of cigarettes.
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On the deceptive marketing of Natural American Spirit cigarettes
We commend Breathe DC for filing a lawsuit in the DC Superior Court to hold Santa Fe Natural Tobacco Company accountable for their deceptive marketing of Nat
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New research underscores need for FDA take action on misleading packaging
Nearly 64 percent of Natural American Spirit smokers inaccurately believe the cigarettes are less harmful, compared to 8.3 percent of smokers of other brands
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How one student led her apartment complex to go tobacco-free
Truth Initiative® youth activism fellow Katelynd Todd was driven to adopt a new tobacco-free policy at her apartment complex after learning about the harms o
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