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“Abbott Elementary” highlights truth campaign, educators’ role in preventing youth tobacco use
Three suggestions for how best to address student tobacco use at school, informed by the staff and students of Abbott Elementary.
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How to quit JUUL
If you are looking for resources about how to quit JUUL, the massively popular e-cigarette that is driving a youth vaping epidemic, you are not alone.
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Text message program from Truth Initiative helps teens quit e-cigarettes
Teens enrolled in Truth Initiative’s text message-based quit-vaping program were 35% more likely to quit vaping nicotine within seven months compared to thos
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Quitting e-cigarettes
Truth Initiative has expanded its quit-smoking resources to include the first-of-its kind e-cigarette quit program.
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truth campaign focused on mental health significantly lowered e-cigarette use among young people
A truth campaign focused on the connection between vaping nicotine and mental health significantly reduced e-cigarette use
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Tobacco and baseball have a long, shared history. Is Zyn the latest chapter?
New oral nicotine pouches such as Zyn are gaining ground among athletes – replacing smokeless tobacco products (like chew, and dip) that players have used hi
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2022 survey shows youth e-cigarette epidemic remains a serious public health threat
Over 2.5 million teens use e-cigarettes with nearly half (46%) of high schoolers who vape doing so on a frequent basis putting a new generation at risk for a
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New truth® campaign shows connection between nicotine dependence and "Toxic Therapy"
truth® is teaming up with actor and comedian Chris Parnell in its latest effort, “Toxic Therapy from Your Vape.”
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How popular are oral nicotine pouches and lozenges?
In the face of declining cigarette sales and expanding restrictions on flavored e-cigarettes, some tobacco companies are rapidly expanding their oral nicotin
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Q&A: LGBT pride in ending nicotine and tobacco use
Decades of targeting marketing in the LGBT community has contributed to higher prevalence of tobacco use.
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“Tobacco-free nicotine” labels for e-cigarettes increase purchase intentions among teen e-cigarette users
A new study finds that labeling e-cigarettes with “tobacco-free nicotine” increases teenage e-cigarette users’ intentions to purchase e-cigarettes
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